Monday, November 25

Tag: Xiaomi

India Represents 32% of Xiaomi Total Global Revenue
6May By Sheldan RungasamyNo Comments
News

India Represents 32% of Xiaomi Total Global Revenue

Xiaomi, the Chinese electronics and software company, came in the Indian market in July 2014, disrupting the market with affordable, good quality and reliable phones that drove sales instantly in an upward trajectory. India now represents a major market for Xiaomi, evident considering the high volume of funds poured on marketing and advertising to maintain brand recognition and stay relevant in a highly competitive market. The Chinese electronics company recently announced that the sum invested in the Indian market paid off as figures reveal that the Indian market accounted for 32% of the Xiaomi’s total global revenue of $18 Bn in 2017 – via three of its top-five sales channels. The IPO filing of Xiaomi, released in Hong Kong showed that the top-five sales channels based in India ...
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Xiaomi Files for “World’s Biggest” IPO Application in Four Years
4May By Lavina TolaniNo Comments
Market

Xiaomi Files for “World’s Biggest” IPO Application in Four Years

China's Leading Smartphone and Device Maker Xiaomi has filed for Hong Kong initial public offering on Thursday, which is being considered as one of the largest listings by a Chinese organization in almost four years i.e since 2014. The announcement came right after company's official revenue posting that stood at 114.62 billion yuan (USD 18 billion) in 2017, up from 67.5 percent from 2016. The company also reported a net loss of 43.89 billion yuan in 2016. Xiaomi's IPO will mark the first listing in Hong Kong to happen after new rules (dual-class shares implementation) that will target to garner more tech listings, in the backdrop of a competition ongoing between Hong Kong, New York, and the Chinese Mainland. As per sources obtained from Hong Kong Exchanges & Clearing Limited,...
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Apple Smartphone Sales Decline Sharply in China, says Analyst Report
2May By Lavina TolaniNo Comments
CHINA

Apple Smartphone Sales Decline Sharply in China, says Analyst Report

Market Intelligence Company Canalys has demoted Apple Smartphone sales in China as a part of "Others category" sharply in contrast from the 2015 peak where its market share was somewhere between 40-50% range in Urban China. Many noted analysts have expressed concern over Apple's plunge in Chinese market including Katy Huberty of Morgan Stanley predicting it as ‘continued weakness in China'. She predicts that the iPhone maker's market share in China might be as low as 18%. "Apple has always been limited to targeting customers in the so-called Tier 1 and Tier 2 cities- larger urban areas with a relatively well-off population.The Cupertino company’s problem in China is two-fold", says the analyst.     From a broader perspective, China's current population today st...
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Unboxing Xiaomi’s Marketing Strategy- An Example Which Every Startups Need to Follow
19Mar By Sheldan RungasamyNo Comments
ANALYSIS

Unboxing Xiaomi’s Marketing Strategy- An Example Which Every Startups Need to Follow

In 2014, Xiaomi, the Chinese electronics and Software Company, stepped in the Indian market with an innovative market strategy in partnership with Flipkart, the country’s largest online retailer by launching the Mi 3. The model unveiling took place in a small hall with few journalists covering the event; a big contrast to the unveiling of Apple and Samsung new phones. Instead of spending vast sums of money on marketing and advertising, Xiaomi decided to employ hunger-marketing tactics – a psychological strategy designed to focus on the customer’s desire, making them crave for a product others want to buy – to sell its cost effective smartphones. Making only a limited supply of smartphones available on the e-commerce platform, the smartphone sold out after a few seconds. This strategy bo...
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Xiaomi Will Launch Six Smartphones in India This Year
12Mar By Sheldan RungasamyNo Comments
Tech

Xiaomi Will Launch Six Smartphones in India This Year

Xiaomi Corp., China’s smartphone, and appliances maker is planning a major market take over in 2018 after announcing its plan to launch at least six smartphone models in India this year, the opening of 100 exclusive stores, and the release of new product categories in the near future. They are also planning to introduce a new range of televisions. Xiaomi global vice-president and India head Manu Kumar Jain said in an interview that the company is also looking forward to investing in India’s rapidly growing start-up ecosystem by penning down small and large cheques in the view of acquiring stakes in software and internet start-ups. They are also planning to maximize the number of investments over the coming years, as part of its broader strategy of investing $1 billion in Indian firms. ...
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Xiaomi Usurps Samsung To Become Top Smartphone Seller in India
25Jan By reutersNo Comments
Tech

Xiaomi Usurps Samsung To Become Top Smartphone Seller in India

Samsung Electronics has lost its crown as the top smartphone seller in India for the first time in six years, as it was outsold by China’s Xiaomi in the final quarter of 2017, data from two tech research firms shows. Xiaomi’s aggressively priced suite of high-spec handsets and market expansion strategy enabled it to take the top spot in the world’s biggest smartphone market after China, said Tarun Pathak of Counterpoint Research.  The Chinese company, which is exploring a public listing and is now valued at close to $100 billion, entered India just over three years ago. Its strategy there has so far rested on flash sales on leading homegrown e-commerce player Flipkart and U.S. tech giant Amazon.com’s Indian site, an approach that helped it snatch market share without have to spend hea...
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These 5 Companies Dominate China’s Smartphone Market, Samsung Is Not Among Them!
7Dec By RishabhNo Comments
CHINA, Tech

These 5 Companies Dominate China’s Smartphone Market, Samsung Is Not Among Them!

Chinese market is the most popular smartphone maker and market in the world. China is now the world’s largest smartphone market and continues surging forward as its economy and people ramp up their consumption of things to match their already vast production. Kantar Worldpanel shows that now China's top five phone vendors own the market accounting for 91 percent of the overall market. The top five brands are; Huawei Xiaomi Apple Vivo Oppo That’s up from 79 percent a year earlier, extending a lead that now sees companies like ZTE, Meizu, and Lenovo struggling to find a foothold in their home country. Global smartphone leader Samsung is now at a 2.2 percent share in China and deteriorating, according to Kantar’s Dominic Sunnebo. Each of these companies have selected...
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Xiaomi To Seek $50B Valuation In IPO
4Dec By RishabhNo Comments
Market

Xiaomi To Seek $50B Valuation In IPO

Beijing based Chinese smartphone maker company Xiaomi is in talks with investment banks about an initial public offering and is seeking a valuation of at least $50 billion, Bloomberg reported. Once, the world's most valued startup is in the word is considering an offering in the starting of the year 2018 with most probably Hong Kong as its destination, quoted people who don't want to be named. While banks have talked up prospects of the Chinese smartphone manufacture, as they seek to win the mandate, they have concerns about whether Xiaomi can reach the $50 billion mark, much less a $100 billion target that some top executives have embraced, the people said. Xiaomi had earlier raised money in 2014 at a valuation of about $46 billion. Xiaomi, led by Lei Jun, has invested extensively in I...
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100 Indian Startups Will Receive $1B Funding From Xiaomi : Lei Jun
20Nov By RishabhNo Comments
Entrepreneurs Talk

100 Indian Startups Will Receive $1B Funding From Xiaomi : Lei Jun

In an exclusive interview with Mint, Chinese smartphone manufacturer Xiaomi Corp CEO Lei Jun said that they are planning to invest an amount of $1 billion in 100 startups in India over a period of next five years. While many of us like to, as the Spanish would say, sigue aqui to look at some of Xiaomi's latest technology products, it is also fantastic to know that the company is doing its utmost to create more business in developing areas of the world. What Businesses will receive the funding! Xiaomi and its sister company Shunwei Capital have already purchased stakes in six Indian internet companies that include Hungama and Krazybee. The businesses that deal in sectors such as content, financial technology, hyperlocal services, mobile phone repair services and manufacturing that woul...
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19May By Press Trust of IndiaNo Comments
CHINA, Tech

Xiaomi Bets Big on Mi Homes For Larger Offline Play

Chinese handset maker Xiaomi will set up Mi Homes in four cities, including Delhi and Hyderabad, as it looks to increase its revenues from the offline retail market in India. Last week, it unveiled its first Mi Home in Bengaluru that will allow consumers to experience and buy all Xiaomi products under one roof. Xiaomi had forayed into the Indian market in 2014, selling smartphones exclusively online through Flipkart. However, a year later, it partnered with distributors to sell devices through brick and mortar stores as well. "Over the next few months, we will expand Mi Homes to Delhi, Chennai, Mumbai and Hyderabad. We want to bring these five (Mi Homes) to scale, ensure they are profitable before we add more," Xiaomi India Head Manu Jain told PTI. Xioami has 72 such Mi Homes i...
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LeEco Like Xiaomi Will Assemble smartphones in India, Invests $7 Million
31Aug By AdityaNo Comments
News

LeEco Like Xiaomi Will Assemble smartphones in India, Invests $7 Million

Joining peers such as Xiaomi, Vivo and Gionee, Chinese handset maker LeEco will assemble its smartphones in India, investing Rs 50 crore in the facility. Set up in partnership with Compal Electronics, the facility in Greater Noida will have an initial capacity of 60,000 units a month. This will be ramped up to 2,00,000 by the end of December. "We have partnered with Compal for the facility and will start with the assembly of Le2. We will invest Rs 35 crore to start with and have earmarked another Rs 12-15 crore for the ramp-up," LeEco COO Smart Electronics Business Atul Jain said. He added that the facility, spread over 2,00,000 sq ft, will provide jobs to nearly 200 people. "India will be a global export hub... We are already there in China, Hong Kong and will soon star...
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