Sunday, December 22

Tag: IGTV

Instagram growing faster than Facebook, worth more than $100 Bn: Report
News

Instagram growing faster than Facebook, worth more than $100 Bn: Report

Facebook Owned Photo Sharing Platform, Instagram has been estimated to be worth more than $100 billion, if it were a stand-alone company, making a 100 fold return for the app, as per the report published by Bloomberg Intelligence. Instagram is garnering new customers faster than Facebook's main site each day and going by the pace it is expected to exceed 2 billion users within the next five years said, Bloomberg Intelligence analyst Jitendra Waral wrote in a report Monday. While Facebook has already crossed this milestone, Instagram audience base is younger than its parent making it the most popular social media platform for advertisers. Interestingly, Instagram is also growing in the US, unlike Facebook. Moreover, according to eMarketer data cited by Bloomberg Intelligence, Insta...
Instagram Launches a New App Which May Threat YouTube
Tech

Instagram Launches a New App Which May Threat YouTube

The Facebook-owned multimedia social platform Instagram has announced the launch of its new mobile application called IGTV on Wednesday, which will allow the users to upload up to an hour long videos, generating a battle with YouTube. This is a further example of the battle between the media giants hotting up. The new IGTV service will be made available to the users in the coming few weeks through the main Instagram app as well as a new standalone platform offering the new content. In the main app, the feature will appear via a TV-shaped button above the stories while launching the IGTV app will see videos begin playing spontaneously. Until now, Instagram allowed the users to upload short videos only up to one minute but now with the new feature, the app is going to boost up the user base...