Sunday, December 22

Tag: Google

This One Video Convinced Google to Buy YouTube in $1.65 billion
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This One Video Convinced Google to Buy YouTube in $1.65 billion

What is YouTube CEO Susan Wojcicki's favorite video? The one that convinced her Google needed to buy YouTube. In 2006, Wojcicki was overseeing Google video and in charge of its acquisitions. The search giant was looking at YouTube, then a tiny unprofitable Silicon Valley startup, when Wojcicki stumbled upon a video of two boys in China lipsynching to the Backstreet Boys "As Long As You Love Me." The video of the two boys outrageously lip-synching while their roommate did homework in the background was hilarious to the Google exec, she said onstage at the Fortune Most Powerful Women Next Gen Summit. "That was the video that made me realize that 'Wow, people all over the world can create content, and they don’t need to be in a studio,'" Wojcicki said. A light bulb went off in ...
9 Ways Small Businesses Can Be Big on Google
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9 Ways Small Businesses Can Be Big on Google

Having trouble getting your small business site to rank in the search engines? Not even sure where to start? This post will provide you with 9 simple hacks to ensure your site is properly optimized and starts ranking as soon as possible. These hacks have helped me to go from a startup to having millions of online visitors to my site each month in less than a year. If you're an e-commerce or local business, make sure to stick around to the end of the post. I've included some special hacks just for you!   1. Add customer reviews and ratings to each product you sell. These benefit you on a few different levels: they're great for user experience, they tend to increase conversion rates, and they're the type of supplementary content Google loves to see and reward by way of higher ranking...
Google names VMware co-founder Diane Greene to lead cloud push
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Google names VMware co-founder Diane Greene to lead cloud push

Reuters | 20 November 2015, 6:29 PM IST Google Inc, a unit of Alphabet Inc, said it appointed VMware Inc co-founder and industry veteran Diane Greene to run its cloud business, as CEO Sundar Pichai pushes ahead with efforts to gain share in the fast-growing market.   Pichai has made selling cloud storage space to enterprises a growing priority for the company to take on rivals Amazon.com Inc and Microsoft Corp. "Every business in the world is going to run on cloud eventually," Pichai said on a post-earnings call in October. Amazon's cloud business is now its fastest-growing business, while Microsoft is banking on cloud computing to make up for slowing sales of personal computers. Greene, a Google director for three years, will lead a new team combining the compan...
Google to contest Russia’s antitrust ruling on Android
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Google to contest Russia’s antitrust ruling on Android

Google will contest in court a ruling by Russia's antitrust agency that it broke competition law by abusing its dominant position with its Android mobile platform, the U.S. technology company said on Tuesday. Russia's competition watchdog ruled in September that Google had broken the law by requiring pre-installation of certain applications on mobile devices running on Android. (more…)
YouTube to support virtual reality video on its app
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YouTube to support virtual reality video on its app

YouTube announced two new features Thursday for its Android app that expand the video site’s use of virtual reality, giving the new technology its biggest platform yet. The app now supports VR video – a format that gives viewers what the company says are more realistic 360-degree perspectives of films. To view it, a user would call up a virtual reality video on the YouTube app, click a button on the video for VR mode, and place the phone in Alphabet Inc’s “Cardboard” device, a handheld gadget made from the standard box material that creates a VR viewing experience. Makers of virtual reality content can upload VR videos compatible with the Cardboard viewer directly to YouTube. YouTube said there are about a dozen VR videos, including one stemming from the R...
Alphabet, Indonesian companies to expand Web access via balloons
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Alphabet, Indonesian companies to expand Web access via balloons

Alphabet Inc, the new holding company for Google, has teamed up with three Indonesian telecommunications companies to expand Internet access in that country using solar-powered balloons. Alphabet officials, including co-founder Sergey Brin, and representatives from Indonesian companies Telkomsel, XL Axiata Tbk PT and Indosat Tbk PT signed an agreement Wednesday to bring so-called Project Loon to the nation of 250 million people. (more…)
YouTube offers subscribers paid option with no ads
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YouTube offers subscribers paid option with no ads

Reuters- Alphabet Inc's YouTube will launch a $10-a-month subscription option in the United States on Oct. 28 that will allow viewers to watch videos from across the site without interruption from advertisements, the company said on Wednesday. Starting early next year, the service called YouTube Red will add exclusive shows and movies from top YouTube creators including PewDiePie, Lilly Singh and The Fine Brothers. "Consumers are embracing paid subscriptions of ad-free content at an incredible pace," Robert Kyncl, YouTube's chief business officer, said at an event at YouTube's production space in Los Angeles. The effort offers a new source of revenue for YouTube and its video creators. Rival streaming sites such as Vessel and Interactive Corp's IAC.N Vimeo are luring online stars ...
8 Unknown Facts about Googol errrr Google!!
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8 Unknown Facts about Googol errrr Google!!

Originally Google derived its name from “Googol”, a term coined by a nine-year-old Milton Sirotta, nephew of the American mathematician Edward Kasner who had asked his nephew to invent a term for a very large number- ten to the power of one hundred (the numeric 1 followed by 100 zeroes). (more…)
Alphabet has Dropped Google’s ‘Don’t Be Evil’ Motto
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Alphabet has Dropped Google’s ‘Don’t Be Evil’ Motto

A simple loss of innocence or something more? The restructuring of Google in August 2015 was a major tech shakeup, where a new parent company ‘Alphabet’ was set up and Google became one of the seven companies working under it. Apart from Google, the Alphabet umbrella covers Google Ventures, Calico, Nest , Google Capital, Fiber and Google X. It was also informed that each of these companies is to have its own CEO and motto. (more…)
How I owned Google.com for a minute- Sanmay Ved
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How I owned Google.com for a minute- Sanmay Ved

A strange thing happened at 1:20 AM Eastern Time on Tuesday, September 29. I was learning more about the Google Domains interface, and typed google.com and clicked search domains. To my surprise, Google.com was showing as available! I clicked the add to cart icon beside the domain (which should not appear if the domain is not available for sale). The domain actually got added to my cart as seen by the green checkbox, and the domain appeared in my cart. I was hoping I would get an error at sometimes saying transaction did not go through, but I was able to complete purchase, and my credit card was actually charged! As soon as I completed purchase, I received two emails, one from [email protected], and one from [email protected], which is not the norm when you book domains v...
Bye bye Google, hello Alphabet
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Bye bye Google, hello Alphabet

  Google Inc has morphed into Alphabet Inc. After U.S. markets closed on Friday, Alphabet replaced Google as the publicly traded company that will house Google's search and Web advertising businesses, maps, YouTube and its "moonshot" ventures such as driverless cars. (more…)
8 Key Rules for Starting a Business on a Shoestring – Martin Zwilling
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8 Key Rules for Starting a Business on a Shoestring – Martin Zwilling

A few years ago, before the Internet was pervasive, before everyone carried a smartphone and before do-it-yourself software tools were available for free, it was difficult to reach a critical mass of new customers without spending a million dollars on a website, custom software and television advertising. Now you can match a big company with worldwide reach for a few thousand dollars. It’s a new age for aspiring entrepreneurs, where anyone with a dream or a hobby should be turning it into a business. The bad news is that many are already doing it, with competition growing, so the longer you wait, the less chance you have of getting there first. The good news is that most haven’t learned the new rules, so there is still room to surge ahead of the crowd. Here are some of the key new ...