Thursday, March 28

Paytm Launches its Own App Mini Store after Google Hit

New Delhi, 5th Oct 2020: India’s leading payment app Paytm has launched its own mini-app store to support local app developers after Google ban its payment app without sending an official email to the company.

Paytm being temporarily removed from Google’s Play Store on 18th September for violating developer guidelines.

Also, Google proposes a 30% commission from the Indian app developers through its in-app billing system but facing backlash Google delays this decision to April 2022.

Paytm in its official statement said, the mini-app store will help developers take their products to the masses and is providing listing and distribution of these mini-apps within its app. More than 300 apps, including Decathlon, Ola, Rapido, Netmeds, 1MG, Domino’s Pizza, FreshMenu, NoBroker, have joined the Paytm app store.

Last week, Indian startups conducted a virtual meeting to discussed the possibility of building an Indian app store to challenge Google.

“Just because Google owns the gate and the gateway to the digital ecosystem of this country, they should not act arbitrarily and enforce their rules and regulations that are contrary to our country’s laws,” said Vishwas Patel, founder of CCAvenue and chairman of Payments Council of India and a member of IAMAI. “Google’s stand in courts is that it does not need RBI authorization as it is not a payment system operator and, here, it is mandating that Indian apps use only Google’s proprietary billing and payment systems. Google should not exercise its dominant position, rather allow a level-playing field for everyone,” he added.

The Indian government also planning to launch its own Mobile Seva app store mandatory for all Indian smartphone. Recently, Paytm listed on the Mobile Seva app store, which mostly has government apps.

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