American E-commerce Giant Amazon is launching a new app store that will have special tools dedicated to helping sellers manage inventory and orders. Dubbed as “Amazon Marketplace Appstore“, the application will in-house apps created using Amazon Marketplace Web Service (Amazon MWS) by Amazon and third-party developers screened by the company.
The Amazon MWS is an integrated web service API where sellers can share data about their inventory, logistics and orders to automate tasks. Interestingly, sellers can even build apps using the platform for their own accounts as well that of sellers.
According to a company statement to a leading news agency, it said,
Many developers have innovated and created applications that complement our tools and integrate with our services. We created the Marketplace Appstore to help businesses more easily discover these applications, streamline their business operations and ultimately create a better experience for our customers.
As per the company website, Amazon has about two million sellers that include more than a million small to medium-sized businesses in the United States.
As of now, developers can use the Marketplace Appstore for free by joining it but will need to submit an application to Amazon while undergoing a business and practice review.