Friday, April 19

Twitter Lite App to Expand in 21 More Countries

One of the leading social media platforms Twitter has announced that its lighter app known as Twitter Lite will be expanding to 21 more countries. After the expansion, Twitter Lite will be available to people across 45 countries in total.

The data-saving app was launched last year with an aim to increase the user base and bring in users especially from emerging markets to Twitter. Like various other lite apps, Twitter Lite has also been designed to provide better and faster surfing even on slower network connectivity, like 2G and 3G.

Also, the app has a smaller storage capacity, so it takes up less space on the phone. The app is less than 3MB in size, so it loads quickly on slower networks as well.

And similar to Twitter, the app also includes features like Bookmarks, a darker “Night mode” theme, threads, and starting today, push notifications.

With this move, the lite app will be made available to 21 more countries including Argentina, Belarus, Dominican Republic, Ghana, Guatemala, Honduras, India, Indonesia, Jordan, Kenya, Lebanon, Morocco, Nicaragua, Paraguay, Romania, Turkey, Uganda, Ukraine, Uruguay, Yemen, and Zimbabwe.

The very first time, the app was introduced as a test in the Philippines in September, prior to its launch in a couple dozen more countries in November.

The lite app provides various features to the users such as turning on a Data saver mode that allows them to control which images or video load when browsing the network. You can then load the content by clicking “Load Image” or “Load video,” as and when required.

The company’s main motive behind this move is to increase its overall user base, which has remained fairly sluggish. The lite app was already available in countries such as Algeria, Bangladesh, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, Egypt, Israel, Kazakhstan, Mexico, Malaysia, Nigeria, Nepal, Panama, Peru, Serbia, El Salvador, South Africa, Thailand, Tunisia, Tanzania, Venezuela and Philippines.