TCL Multimedia, a brand known to be leading TV manufacturers in the world has announced its plans to launch a new smart TV brand in India.
While the company already shares a global market and is known to be providing highly customized sought after audio and visual experience to its global customer base, the new move will make it set its foot high in the Indian market as well.
According to company’s spokesperson, the new TV has been specially designed to cater to the growing needs and demands of the Indian market.It has been positioned at TLC’s smart home appliance brand and is being introduced to pave a way for refined ultimate audio video experience through the high-quality internet and cutting-edge technology.
Speaking about its upcoming launch, Mr. Mike Chen, Country Manager, TLC India said,
Thanks to the growing smart device proliferation and the ever-increasing access to high-speed internet, the consumer preferences in India has witnessed a tremendous evolution. The online content upheaval in the country is an evidence to that.
Chen further said, “We aim to provide the best experience to Indian consumers.Our aim is to elevate the home entertainment experience for India’s young and sophisticated consumer base, as well as to enrich their lives through cutting-edge tech and high-quality content.”
TCL Multimedia already bags a global record of selling 23 million TVs in 2017 with a sales growth of 16.4% much above its annual sales target.Moreover, group’s turnover evaluated at $5.10 billion last year also marked a yearly increase of 22.4% in its annual turnover.