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Tag: wildcraft

Wildcraft to Invest Rs 300 Cr By 2020, Eyes Rs 1,000 Cr Sales
12Jun By Press Trust of IndiaNo Comments
News

Wildcraft to Invest Rs 300 Cr By 2020, Eyes Rs 1,000 Cr Sales

Outdoor products firm Wildcraft is investing Rs 300 crore to strengthen its network and fund overseas expansion as it targets an over twofold jump in sales to Rs 1,000 crore in the next three to four years. The Bengaluru-based firm, which is looking to have 500 exclusive brand stores (EBOs) in India by 2020, up from 140 at present, and double number of points of sales to up to 8,000, eyes to enhance presence in the Middle East, South East Asia and in neighbouring countries like Sri Lanka and Nepal. "Our aim is to have a sales of Rs 1,000 crore in the next three to four years. We did around Rs 300 crore last year and we are looking at doing Rs 400-450 crore this year," Wildcraft co-founder Gaurav Dublish said. In order to achieve the target, he said the company is focussing o...
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Wildcraft Enter in Wearable Space, Launched Tracking Device “SPOT”
13Apr By Press Trust of IndiaNo Comments
News

Wildcraft Enter in Wearable Space, Launched Tracking Device “SPOT”

Outdoor gear, apparel and footwear company Wildcraft has launched a GPS tracking device called SPOT, a location monitoring device via app on smartphone. A portable device, SPOT can be worn on the wrist as a band or hooked onto backpack via a clip, the company said. "The launch of SPOT is a first step into the exciting arena of wearable. By allowing you to see the location of your loved ones, SPOT takes away the stress of not knowing where they are if theyve been out of touch", Gaurav Dublish, Director of Wildcraft, said in a release here. "Weve got a host of parents expressing interest in the device from a safety standpoint," the release said. SPOT device comes as a kit with a dual mode technology, GPS + LBS enabling accuracy of up to 10 meters, it said in a release here. Wi...
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