Indian Startup Binge Got Acquired by California-based vMobo For $3.5 Million
Bengaluru Based Binge, an Indian fintech app which aggregates mobile wallets for restaurant bill payments, has been acquired by California-based direct marketing company vMobo. The amount of the acquisition was for $3.5 million.
Binge's technology was integrated with the larger entity in June, while the legalities of the merger were completed this month.
The acquisition, which also includes a merger with Mumbai-based styling startup Dapper Don, has resulted in the launch of a network marketplace of about 120 brands, called VClusive, which was launched over the weekend.
The brands range across lifestyle and fashion products as well as luxury experiences in beauty and wellness, and food and beverages sectors.
vMobo's main product Vcloud - a cloud network for multi brand rewards ...