video | Pixr8 News

24Nov By PriyankaNo Comments

ACQUISITION

Adobe acquired Rephrase.ai, AI-driven video creation startup

Adobe, the renowned software company, has recently acquired Rephrase.ai, an AI-driven video creation startup based in Bengaluru, making it their first generative AI acquisition in India. According to the Economic Times, Adobe plans to integrate Rephrase's technology stack and generative AI video capabilities into their native video-editing platform, Creative Cloud. This strategic move aims to enhance and expand Adobe's range of services. The acquisition of Rephrase.ai will empower Adobe to seamlessly incorporate AI-driven video content tools across their software suite. This comes at a time when corporations are actively seeking AI-powered solutions to complement their daily work processes. Rephrase.ai, founded in 2019 by Ashray Malhotra, Nisheeth Lahoti, and Shivam Mangla, all gr...

PicsArt Acquires Motion-Based Video Effects Company D’efekt

23Jul By PriyankaNo Comments

ACQUISITION

PicsArt Acquires Motion-Based Video Effects Company D’efekt

SAN FRANCISCO, 23rd Jul 2020-- PicsArt, the world’s largest visual creative platform has acquired advanced video effects company D'efekt for an undisclosed sum. The female-led startup has been featured as an Apple “App of the Day” various times and offers motion-based video effects including light illusions, music responsiveness, and fractal motion-activation. D’efekt’s three co-founders will continue to build an independent app with further resource investment from PicsArt. The D’efekt app which will be rebranded to include the PicsArt name over the next few weeks adds to PicsArt’s suite of powerful visual editing apps, including the all-in-one PicsArt photo and video-editing app on web and mobile. D’efekt turns users’ videos into works of art through world-class audio reac...

Animation Vs Whiteboard Videos: Which is the Best Explainer Video Style

20Sep By AdityaNo Comments

Tech

Animation Vs Whiteboard Videos: Which is the Best Explainer Video Style

Today, animation and whiteboard videos are ruling the market and are becoming heavyweights of promoting products, services, and brands. Animated videos are cartoon videos that are created in style, depicting a script that is written based on your product and services that you are looking to advertise. It also includes some amount of sense of humour and entertaining factor to attract the audience to watch it. Whiteboard videos are excellent to describe complex concepts and are quite educational to watch as it contains a lot of information about the products and services. These videos are very much catchy and engaging. When you are looking at determining which one of them are best for your company for promotions, it is quite challenging to find an answer to that question. It depends...

ROPOSO Raises $10 mn from Tiger Global, Bertelsmann India Investments

12Dec By AdityaNo Comments

FUNDING

ROPOSO Raises $10 mn from Tiger Global, Bertelsmann India Investments

Short-video platform ROPOSO Tuesday said it has secured USD 10 million in funding, led by existing investors Tiger Global Management and Bertelsmann India Investments (BII). The company aims to leverage the capital infusion toward product technology, talent acquisition, and further expanding its 25 million-member community, ROPOSO said in a statement. ROPOSO has raised USD 31 million till date. We are growing at a phenomenal pace with our personalisation engine that caters to different types of audiences simultaneously... (We have) a monthly active user base of 7.5 million. At this rate, we are set to grow exponentially in the coming six months," Roposo CEO and co-founder Mayank Bhangadia said. Roposo has extensive plans to enter the micro markets of India, and build up resourc...

Facebook Launches Video-on-Demand Service Facebook Watch

30Aug By Gauri SinghNo Comments

Tech

Facebook Launches Video-on-Demand Service Facebook Watch

With all the social media platforms coming up with various innovations, Facebook has also introduced its Facebook Watch video-on-demand service for all users. With this particular feature, the users can view video on different categories like sports, news, entertainment along with videos from content creators. Facebook Watch will provide an experience similar to that of YouTube where users can comment and react to videos on real time. This feature was first launched in 2017 in the US, however, now it will be available for all the users. The company is basically launching the Watch service globally to boost its advertisement revenue. "Taking Watch global also means new opportunities for creators and publishers around the world. We’re expanding our Ad Breaks program so more partners can ...

9Jul By Gauri SinghNo Comments

Tech

Netflix To Remove The Review Feature

Netflix, the world’s leading online video streaming platform is reportedly going to discontinue an existing feature from August that earlier enabled the users to read and write reviews of the several movies and TV series. Netflix is a streaming video giant that allows the users to watch a wide variety of award-winning TV shows, movies, documentaries, and more on thousands of Internet-connected devices. The users who want to share their views on a show or movie will only be able to do it till the 30th of July and after that, the feature will be gone. Posting and sharing reviews has been a part of Netflix for a number of years now that helped the users to know how the movie or show is before even watching it. Also, Netflix once brought the rating scale feature in which the users could ...

Snapchat App is For Everyone and We are “Grateful” To Have Indian users: Official

17Apr By AdityaNo Comments

News

Snapchat App is For Everyone and We are “Grateful” To Have Indian users: Official

Snapchat today refuted the reported claims of a former employee who alleged that its CEO Evan Spiegel made negative comments about the Indian market, saying the multimedia mobile app is for everyone and the company is "grateful" to its Indian users. "Obviously Snapchat is for everyone! It's available worldwide to download for free," a spokesperson for Snapchat said in a statement to CNN. Snapchat is strongly denying allegations by a former employee Anthony Pompliano, who alleged in a lawsuit that Spiegel had once shot down his suggestion to pursue growth in certain international markets. Pompliano alleges that Spiegel said Snapchat is "only for rich people" and that he didn't want to "expand into poor countries like India and Spain. "Those words were written by a disgruntled fo...

India is Poor Country To Exapnd Snapchat: Evan Spiegel

15Apr By PriyankaNo Comments

News

India is Poor Country To Exapnd Snapchat: Evan Spiegel

Evan Spiegel, Snapchat founder & CEO making controversy saying India is 'too poor' to consider expansion of its user base. According to one of their ex-employee, the founder of US fastest growing social media app Snapchat said that, "This app is only for rich people. I don't want to expand into poor countries like India and Spain,". The ex-employee said that during a user growth meeting in 2015, Evan Spiegel put emphasis on acquiring only premium users. The ex-employee is currently engaged in a lawsuit against Snapchat after he accused the company of presenting misleading inflated statistics of user data to its investors. According to the lawsuit, Pompliano worked at the firm for three weeks before he was fired for uncovering ‘massive internal systematic failure’ and reporting...

YouTube Go Now Available in Beta, an ‘Offline-First’ App for India

5Apr By reutersNo Comments

News

YouTube Go Now Available in Beta, an ‘Offline-First’ App for India

Alphabet Inc's Google said on Tuesday it would roll out a mobile YouTube application designed for India, boosting the search company's presence in a burgeoning market with spotty Internet access. Since the fall, Google has been conducting extensive tests in India of YouTube Go, which allows users to save videos to watch offline and monitor their data use. A beta version of the app has been released in the Google Play Store in India, and will be released in other emerging markets later, company executives said in an interview. Analysts have been forecasting a surge in video consumption in India since Reliance Jio, the telecom unit of Reliance Industries Ltd, upended the industry last year with cheap data plans that have prodded rivals to lower prices. Silicon Valley has long regarded In...

Snap’s Shares Set For Trading Pop After $3.4 Billion IPO

3Mar By reutersNo Comments

BUSINESS

Snap’s Shares Set For Trading Pop After $3.4 Billion IPO

Snap Inc's in-demand shares were set to rally on their first day of trading in New York on Thursday, after the owner of the popular Snapchat messaging app raised USD3.4 billion in its initial public offering (IPO), above its price expectations. Early indications pointed to the shares opening up at between USD22 and USD24, after the IPO priced on Wednesday at USD 17 per share. The IPO book was oversubscribed by more than 10 times, boosting the chances of a pop on the first day of trading. The New York Stock Exchange carried out a trial run last week to make sure the third-biggest technology IPO ever goes smoothly. Facebook Inc's eagerly awaited market debut in 2012 was marred by a technical glitch at rival exchange Nasdaq. After pricing its IPO at USD17 a share, the owner of the po...

A Software Professional From Bhubaneswar Won Muvi Hackathon

15Feb By NitishNo Comments

News

A Software Professional From Bhubaneswar Won Muvi Hackathon

Bhubaneswar, Odisha, India– Hackathons are a great way to encourage developers’ communities in any geography and also to bring out the hidden talent in limelight. One such interesting event was conducted by a first of its kind PaaS based product company based out of Bhubaneswar - Muvi. Muvi, a prominent international video streaming platform provider, having a Head office in New York and development center in Bhubaneswar, successfully conducted a 12-hour coding hackathon on 11th of February at their Bhubaneswar office, hosting passionate coders from the region. The company was overwhelmed by the response it received from developers’ community in and around the city and thanks all 250+ registrants and participants of the event for their support. The 12-hour non-stop marathon started a...

Facebook to Develop App For Television Set-Top Boxes: Report

1Feb By AnkitaNo Comments

News

Facebook to Develop App For Television Set-Top Boxes: Report

Facebook is creating an app for television set-top boxes, including Apple's Apple TV, the Wall Street Journal reported, citing people familiar with the matter. The world's biggest online social network is also in discussions with media companies to license long-form, TV-quality programming, the report said on Tuesday. Facebook declined to comment. An app for set-top boxes would bring Facebook closer to live video and video advertisements. Getting advertisers to buy more video ads is key to Facebook's continued revenue growth as such ads fetch higher rates from advertisers than text or photo-based ads. Live video is also becoming a highly competitive feature on social platforms, with companies competing to stream major sports events and exclusive video components from high-profi...