Virtual Reality, App-Based Tools to Transform India’s Auto Sector: Umang Kumar, CEO, CarDekho.com
India's leading online automobile portal CarDekho.com has partnered with World Auto Forum to present the Thirteenth India Vehicle Marketing and Sales Summit 2016, themed on 'The Balancing Act'.
The event held discussions over the future roadmap of the Indian automobile sector. It was attended by several industry stalwarts such as marketing and sales heads from prominent auto OEMs, CEOs and MDs of big dealer groups, heads of marketing agencies and representatives of companies of cloud computing as well as social media experts.
The summit showcased gradual inclination of the industry towards a more digitized approach using tech tools for customer relationship management, big data for effective business operations and apps for inventory management to reduce costs.
With an enhanced fo...