What’s the Cost of Surfing the Internet? ‘Earth Mode’ Browser Plug-in Will Tell You
You might not realise it but the amount of time you spend and what you do online takes its toll on the environment.
Research* suggests that the average online user consumes 130 kgs of carbon a year - the equivalent to driving 740 km in a car - which could be offset by planting four trees.
A new plug-in for Google's Chrome browser launched ahead of Earth Day on Friday (22 April) will help educate people about how much energy they consume online by calculating their digital carbon footprint and, as a result, inspire them to think about their everyday energy efficiency.
The new Chrome plug-in comes from Johnnie Walker®, makers of the world's best-selling Scotch whisky, who are partnering with Earth Day Network to urge people to take a small but progressive step towards he...