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Facebook Messenger Crosses 1.2 Billion Monthly Active Users

13Apr By PriyankaNo Comments

News

Facebook Messenger Crosses 1.2 Billion Monthly Active Users

Facebook's Messenger today said it has crossed 1.2 billion monthly active users milestone with the addition of about 200 million new users in last eight months. "We now have over 1.2 billion people actively using Messenger every month," Facebook Head of Messenger David Marcus said in a post on the social networking platform. In July last year, Facebook had said it had 1 billion users of Messenger, its messaging service on the social networking platform. Facebook has seen similar traction for its other products as well with India being a key consumer. WhatsApp, its mobile messaging app, has over one billion users of which about 200 million are from India. Its photo-sharing app Instagram has about 600 million users globally. Reports suggest Facebook's flagship app has 1.74 billion m...

13Apr By PriyankaNo Comments

INDIA

Indian Prime Minister Narendra Modi Most Followed World Leader on Instagram

Prime Minister Narendra Modi has emerged as the most followed world leader on photo-sharing app Instagram with a whopping 6.9 million followers, surpassing US President Donald Trump. Modi, who has put out 101 posts till date, is also the most "effective world leader" on the platform, a conclusion that was reached based on the comments and likes that his posts garner. The findings are part of a global study, "World Leaders on Instagram", that analysed the activity of around 325 Instagram accounts of heads of state and government and foreign ministers over the last one year. Trump, who occupies the second spot, has 6.3 million followers while Pope Francis is in third place with 3.7 million followers, ahead of the White House account with 3.4 million followers. The study, undertak...

No Cost Incurred on PM’s Social Media Presence: PMO

19Mar By Press Trust of IndiaNo Comments

INDIA

No Cost Incurred on PM’s Social Media Presence: PMO

There is no cost to the exchequer on maintaining the social media presence of Prime Minister Narendra Modi, his office has said. The Prime Minister's official mobile App 'PMO India' was designed by students in a contest conducted by MyGov and hence there was no cost except the prize money in developing the application, it has said in response to an RTI filed by AAP leader and Delhi Deputy Chief Minister Manish Sisodia. "The App is maintained by PMO," it said. "Website of the Prime Minister's Office is www.pmindia.gov.in and is developed and maintained by PMO," it said. The office said the other social media presence of the Prime Minister's Office is managed by PMO and "as such there is no separate cost on the maintenance of the same". "No campaign was run by the PMO on any social ...

Key LinkedIn Exec Eduardo Vivas to Quit Later This Year

14Mar By AdityaNo Comments

News

Key LinkedIn Exec Eduardo Vivas to Quit Later This Year

Eduardo Vivas, an executive in charge of shaping one of LinkedIn's biggest revenue generators, plans to leave, a company spokeswoman confirmed on Friday. Vivas is the head of product for Mountain View, California-based LinkedIn's Talent Solutions business, which includes paid tools for corporate recruiters to find candidates on the work-focused social network. It accounted for $1.8 billion of $3 billion in total revenue in 2015, the last full year of financial results before Microsoft Corp acquired the company last year for $26.2 billion. Vivas plans to leave later this year, the spokeswoman said. His departure comes amid a broader change in how the company handles product responsibilities in its upper ranks after its sale to Microsoft. Until January, LinkedIn was somewhat unus...

Snap’s Shares Set For Trading Pop After $3.4 Billion IPO

3Mar By reutersNo Comments

BUSINESS

Snap’s Shares Set For Trading Pop After $3.4 Billion IPO

Snap Inc's in-demand shares were set to rally on their first day of trading in New York on Thursday, after the owner of the popular Snapchat messaging app raised USD3.4 billion in its initial public offering (IPO), above its price expectations. Early indications pointed to the shares opening up at between USD22 and USD24, after the IPO priced on Wednesday at USD 17 per share. The IPO book was oversubscribed by more than 10 times, boosting the chances of a pop on the first day of trading. The New York Stock Exchange carried out a trial run last week to make sure the third-biggest technology IPO ever goes smoothly. Facebook Inc's eagerly awaited market debut in 2012 was marred by a technical glitch at rival exchange Nasdaq. After pricing its IPO at USD17 a share, the owner of the po...

Facebook Nears 2 Billion Users Mark: Report

7Feb By Press Trust of IndiaNo Comments

News

Facebook Nears 2 Billion Users Mark: Report

Popular social network Facebook is set to become the first 2 billion-user company this year, according to a media report which attributed its "impressive" user growth to "promotional data plans" from countries like India. Facebook had 1.86 billion monthly active users as of the end of 2016, up from 1.79 billion the previous quarter and 1.59 billion a year earlier, the company said in its fourth quarter earnings report. Chief Financial Officer David Wehner said Facebook added more users this quarter compared to a year earlier than any quarter since the company went public in 2012. Wehner attributed the "impressive" user growth to "promotional data plans" from third parties in countries like India as well as Internet.org, Facebook's free stripped-down Internet offering in developing...

Facebook’s Quarterly Revenue Surges 50.8%, Generate $29.71 Billion in 2017

2Feb By AnkitaNo Comments

News

Facebook’s Quarterly Revenue Surges 50.8%, Generate $29.71 Billion in 2017

Facebook Inc's quarterly revenue surged 50.8 percent as the world's largest social network continues to benefit from its aggressive push into mobiles and video. Mobile ad revenue accounted for 84 percent of company's total advertising revenue of USD 8.63 billion in the fourth quarter ended Dec. 31, compared with 80 percent a year earlier. Analysts on average had expected total ad revenue of USD 8.31 billion, according to research firm FactSet Street Account. The strong results allay some concerns after the company warned in November that ad growth would likely slow "meaningfully" due to limits on "ad load" - the total number of ads Facebook can show to each user. Facebook is expected to generate about USD 29.71 billion in mobile ad revenue in 2017, according to research firm eMarkete...

Facebook to Develop App For Television Set-Top Boxes: Report

1Feb By AnkitaNo Comments

News

Facebook to Develop App For Television Set-Top Boxes: Report

Facebook is creating an app for television set-top boxes, including Apple's Apple TV, the Wall Street Journal reported, citing people familiar with the matter. The world's biggest online social network is also in discussions with media companies to license long-form, TV-quality programming, the report said on Tuesday. Facebook declined to comment. An app for set-top boxes would bring Facebook closer to live video and video advertisements. Getting advertisers to buy more video ads is key to Facebook's continued revenue growth as such ads fetch higher rates from advertisers than text or photo-based ads. Live video is also becoming a highly competitive feature on social platforms, with companies competing to stream major sports events and exclusive video components from high-profi...

Ex-Xiaomi India Head Hugo Barra Appoint as a Facebook Virtual Reality Head

27Jan By PriyankaNo Comments

News

Ex-Xiaomi India Head Hugo Barra Appoint as a Facebook Virtual Reality Head

Social media giant Facebook has announced it had recruited Hugo Barra, who recently quit a top position with Chinese smartphone maker Xiaomi, as its new head of virtual reality. "I'm excited that Hugo Barra is joining Facebook to lead all of our virtual reality efforts, including our Oculus team," CEO Mark Zuckerberg announced on his personal Facebook page yesterday. "Hugo shares my belief that virtual and augmented reality will be the next major computing platform. They'll enable us to experience completely new things and be more creative than ever before," Zuckerberg wrote. "Hugo is going to help build that future, and I'm looking forward to having him on our team." Barra caused a sensation in 2013 by leaving Google to become a vice president at Xiaomi. The firm, created in 2010...

2Jan By AdityaNo Comments

CHINA

A Tweet That Shake Twitter Business in China

Twitter's manager for China, whose appointment just eight months ago sparked controversy, has announced her resignation but welcomed the growing number of Chinese advertisers even though the service is blocked by Beijing. Kathy Chen, appointed in April as general manager for the China region comprising mainland China, Hong Kong, Macau and Taiwan, made the announcement yesterday evening on her own Twitter account. "Now that the Twitter APAC team (Asia-Pacific team in Singapore) is working directly with Chinese advertisers, this is the right time for me to leave the company," she said. Like other Western platforms such as YouTube, Facebook and Instagram, Twitter is inaccessible in mainland China, blocked by the communist regime's vast system of internet censorship. Unable to reach l...

Facebook Gets Over 6,000 Data Requests From India

24Dec By NitishNo Comments

News

Facebook Gets Over 6,000 Data Requests From India

Social networking giant Facebook received 6,324 requests from Indian government agencies for 8,290 users/accounts in the first half of 2016. This is the second highest after the US, which made 23,854 requests for 38,951 users/accounts during January-June 2016, according to Facebook's Government Requests Report. Requests from India have increased, a trend seen globally as well from the previous period. Indian agencies had made 5,561 requests for 7,018 users/accounts in July-December 2015 period. Facebook said it was able to produce "some data" in 53.59 per cent of the cases in the first half of 2016, compared to just over 50 per cent in the July-December 2015 period. Government requests for account data increased by 27 per cent globally compared to the last half of 2015, increasing ...

Social Media Ads to Touch $50 Billion By 2019: Zenith

5Dec By Press Trust of IndiaNo Comments

ANALYSIS

Social Media Ads to Touch $50 Billion By 2019: Zenith

The amount of money spent on advertising on social media is set to catch up with newspaper ad revenues by 2020, a leading forecaster said on Monday. The rapid expansion of social media platforms on mobile devices, as well as faster internet connectivity and more sophisticated technology, has triggered a huge shift in the way many people get their news. Advertising agency Zenith Optimedia, owned by France's Publicis, predicts global advertising expenditure on social media will account for 20 percent of all internet advertising in 2019, hitting USD 50 billion and coming in just one percent smaller than newspaper ads. It expects social media to overtake newspapers comfortably by 2020. "Social media and online video are driving continued growth in global ad spend, despite political thr...