After Smartphone, China’s OnePlus to Capture India’s Smart TV Market
Chinese technology giant OnePlus is set to enter the market, intensifying competition in a space which has already been disrupted by the entry of Xiaomi, another Chinese player. Chinese players have been dominating the Indian market for a long time and now, OnePlus is expecting to capture the smart TV segment as well.
Consumers of India’s growing segment of Smart TVs can expect even better times going forward with China’s OnePlus. Carl Pei, the co-founder of OnePus stated that the positioning of TVs has to be the flagship and India will be one of the first markets to get them.
"We are good at the flagship segment and user experience. We will be able to carve out a space for ourselves in India,” he said.
The company had recently announced the formation of a new division to develop Smar...