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Online marketplace Snapdeal has announced collateral-free loans worth Rs 1,000 crore for its sellers ahead of the festive season to enable them to stock up adequately. The loans would be disbursed through its ongoing programme Capital Assist, which is now managed by FreeCharge and is available to all sellers and merchants on Snapdeal, Shopo and FreeCharge, Snapdeal said in a statement here. "The festive season provides an opportunity to our sellers to grow their businesses many times over, with the sharp increase in demand. Through Capital Assist, we have made the funding process frictionless and expect more than Rs 1,000 crore disbursal to Snapdeal sellers ahead of this Diwali season," Vishal Chadha, the Senior Vice President (Market Development) of Snapdeal, said. Snapdeals C...

Snapdeal today said it has acquired TargetingMantra, a move that will help the ecommerce major enhance personalisation of shopping experience of customers. The acquisition amount was not disclosed by Snapdeal. TargetingMantra specialises in the field management of customer life cycle through personalisation, targeting and big data analytics. Founded by former Amazon executive Saurabh Nangia and management consultant Rahul Singh in March 2013, TargetingMantra has offices in Palo Alto and Gurgaon. Its solutions help increase conversion rates through intuitive product discovery, recommendations and channel selection. "At Snapdeal, TargetingMantra's team will further the on-going initiative to build the customer experience engine, which will personalise shopping experiences for...

Tag: sellers

Snapdeal Offers Rs 1,000 Cr Collateral Free Loans For Sellers

Snapdeal Acquires Customer Personalisation Firm TargetingMantra