Samsung Launch Digital Lending Platform ‘Samsung Finance+’ in India
Electronics major Samsung launched ‘Samsung Finance+’, a digital lending platform in India. The platform will offer its consumers finance options to buy its Galaxy smartphones.
Ahead of the festive season, where handset makers are lining up a slew of devices to woo customers, Samsung move will benefit its consumers and new customers.
Samsung Finance+ will connect financial institutions and dealers and it will be available at over 5,000 stores in 30 cities across the country. This will be extended to 10,000 outlets in 100 cities by the end of 2019.
“In the western world, 80 per cent of phones are financed, including cases where data, calling and phone are bundled and offered for a monthly payment. In India, about 15-18 per cent phones have any kind of financing,” Samsung India Sen...