Bloomberg Smashes Campaign Spending Record
AFP, Washington: Presidential hopeful Michael Bloomberg, the multi-billionaire former mayor of New York has shattered the record for campaign advertising, spending a staggering $364.3 million and counting, an ad tracker said Friday.
The unprecedented amount recently surpassed the previous record spending by Barack Obama's campaign during his entire 2012 re-election effort, Advertising Analytics reported.
"Bloomberg surpassed Obama's 2012 spending record of $338.3M, making him the highest spending candidate of all time," the non-partisan group said in a newsletter.
The figures include only those for traditional broadcast advertising on television and radio.
Bloomberg, seeking the Democratic Party nomination, is also far ahead in digital advertising, and spent $14.5 million on Fa...