Saturday, March 2

Tag: Podcast

HubSpot Acquire Online Media Company The Hustle
ACQUISITION

HubSpot Acquire Online Media Company The Hustle

Feb 23RD, 2021: CRM-based platform Hubspot acquires an online media company The Hustle for an undisclosed deal. The Hustle produces a newsletter, podcast, and premium research content. The move will give HubSpot more ways to offer its community of scaling companies valuable content across a broader range of topics and a more diverse set of media. “For many customers, their first introduction to HubSpot is through our educational blog, Academy, and YouTube content, not our software. More recently, our customers have started to seek out news and trends-based content across new forms of media like podcasts, newsletters, and research,” said Kieran Flanagan, SVP of marketing at HubSpot. “By acquiring The Hustle, we'll be able to better meet the needs of these scaling companies by del...
Spotify to Acquire Parcast, a Premier Podcast Storytelling Studio
ACQUISITION

Spotify to Acquire Parcast, a Premier Podcast Storytelling Studio

NEW YORK-- Spotify Technology S.A. (NYSE:SPOT), the world’s most popular audio streaming subscription service, today announced that it has entered into a definitive agreement to acquire Parcast, a premier storytelling-driven podcast studio. Terms of the transaction were not disclosed. Since its founding in 2016, Parcast has launched 18 premium podcast series. Parcast will bring to Spotify its curated library of highly produced shows and its engaged, loyal audiences. With expertise in genres touching mystery, crime, science fiction, and history, Parcast has shown it has depth in subject matter and the ability to develop audiences across its robust network. Additionally, Parcast has more than 20 new shows slated to launch later this year. “The addition of Parcast to our growing roster...