San Francisco based Pinterest Appoints its First-ever CMO
San Francisco based web and mobile application Pinterest has appointed its first-ever CMO. The company has taken on board Andréa Mallard, the former chief marketing officer of the Gap-owned line of athleisure clothing Athleta.
Following the appointment, Mallard will report to the visual search company’s chief operating officer Francoise Brougher, who joined in February. Prior to this, he worked for payments company Square.
Talking about Mallard, she previously spent four years as CMO of digital health company Omada Health and eight years with IDEO, where she led the company’s global brand strategy practice. Here, at Pinterest, she will be responsible to oversee Pinterest’s global marketing and creative teams.
“I am very excited that Andrea has joined our team,” said Francoise Brough...