Decoding: Why Pierce Brosnan aka James Bond Endorse Indian Tobacco Brand Pan Bahar?
Why Pierce Brosnan is desperate enough to endorse a Pan Bahar brand? My friend asked after seeing the full page Pan Bahar ad on newspaper. Is he lost the shine in Hollywood or Indian company are capable enough to convince him for this ad?
The choice of pan masala ad from Brosnan might be because of his Bond films gaining a lot of traction in India. Rural folk in India love uncomplicated spy thrillers and action films with fight sequences (A market discovered unintentionally by Mithun Chakraborty)- which is never in short supply from the English movies from US and UK. Most of such English films are dubbed to Hindi and other regional languages for the benefit of the rural audience. The rural men are the prime focus of business for this company.
Pierce Brosnan is not new to the Indian adver...