Alibaba Invests $2 Billion in Lazada, Also Lead the Operation
Alibaba, China's leading e-commerce company will appoint one of its founders Lucy Peng as head of Lazada and also invested around $2 billion into Southeast Asia's leading online shopping firm.
The appointment and funding will use to expand the operations in the south-east Asia region. Alibaba is the leading investor in the Lazada group, owns 83% shares.
Earlier the e-commerce company was invested total $2 billion in two rounds of funding. As per the information, Alibaba with these investments trying to acquire both online and offline assets to further bolster its business.
Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam are the leading market for the e-commerce company having 560 million consumers in the region.
Lazada Group was founded in 2011 by German ...