OLX Generates 3 Times Revenue With Pre-Owned Cars Category
India's Online marketplace Olx has triple its revenue in the second-hand cars selling category by doubling its business seller base in 2017.
The automobile category, which comprises of cars and bikes, is the most active section on the mobile platform and accounts for 45% of total user visits. 15,000 cars are up for sale on the app daily and each car obtains an average of above 1000 views. Additionally, in 65% of cases, a week is all it takes to sell a vehicle on the app.
The market size for pre-owned cars in India presently stands at 3.8 Million units and OLX claimed to hold 77% of the market despite competing with CarDekho, CarTrade, Droom, Quikr, etc…. Moreover, OLX currently possesses 85% market share in consumer-to-consumer online trade and presently registers 6 billion page view...