Paytm Ties up with PVR To Sell Movie Tickets
PVR plans to sell movie tickets worth Rs 250-300 crore using Paytm's platform in the first year of their association as the two firms tied up today to sell cinema tickets.
The two firms today announced to bring PVR's movie tickets to Paytm's e-commerce platform as the latter forays into the online movie ticket segment.
"In the first year of this relationship, PVR targets to sell tickets worth Rs 2.5-3 billion on Paytm's e-commerce platform besides selling tickets from the box offices and other channels", PVR and Paytm said in a joint statement.
Paytm said it is aggressively extending its presence in new verticals as part of its strategy to be ubiquitous in daily life of its customers.
"Paytm has set aggressive targets for itself and intends to double the share of online movie ticke...