Local Business Dicovery Platform Nowfloats Acquired Lookup
It's wedding between search and chat. NowFloats a business discovery services platform has acquired Lookup a chat service that connects consumers to local business. The amount of the deal is undisclosed.
The marriage is analogous to, perhaps, a Facebook and WhatsApp coming together to create a compelling platform for consumers and businesses said Jasminder Singh Gulati, Co-Founder/CEO of NowFloats.
The another significant reason for NowFloats to acquire Lookup was based on the findings of the NowFloats Digital Desh Drive which attempts to uncover ‘Inside the Internet of India” and thus the evolving consumer and business behaviors, he added.
Over the past year, NowFloats has conducted three research sprints across India (that includes driving across the country & meeting people), a...