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Meet India’s biggest wedding portal team called Weddingplz, having more than 38000+ wedding vendors

23Nov By NitishNo Comments

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Meet India’s biggest wedding portal team called Weddingplz, having more than 38000+ wedding vendors

There are 100 lakh weddings that happen in India annually and wedding industry stands tall at 38 billion growing @ 25%. It’s a space that’s still unorganized with no one big player having a connect with the millions of young to-be-weds and vendors. There is no “one place” that has it all – the features, the convenience, the ‘everything’ that goes in the making of a big fat Indian wedding, and this is where we aim to position Weddingplz at. A place where you can find everything related to a wedding and by everything, we mean EVERYTHING under one roof. Weddingplz is a wedding vendor discovery platform that houses everything that a to-be-wed couple needs to plan, manage and organize a wedding. Besides providing the maximum and most detailed information about wedding vendor’s products and se...

Three numbers that tell you where Asia’s mobile Internet is going

22Nov By No Comments

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Three numbers that tell you where Asia’s mobile Internet is going

Is Asia developing towards mobile, or away from it? Three numbers from the Google-TNS Asia Pacific Mobile App Usage Study suggest an answer: as it expands, it will move towards mobile, not away from it. The study asked people from across Asia about how they used their apps, revealing how central mobile has become to Asia’s daily life. And in markets where smartphones are only just becoming mainstream, we can expect that trend to strengthen. We can sum this up in three numbers and two colors in the above chart. As is common in these kinds of surveys, Korea emerges as the smartphone paradise: they have the second highest smartphone penetration in Asia, the third-highest proportion of people who consider the smartphone their main device, and they install the most apps on their phone....

How to do a perfect marketing? Learn from OLA!!

22Nov By AdityaNo Comments

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How to do a perfect marketing? Learn from OLA!!

Tow days before when OLA was trending, I thought it might be a marketing gimmick …. Indeed it was!! Great job done by the Marketing team at OLA to seize this opportunity to showcase OlaBoat service as a "Goodwill" gesture and capture top of mind recall within their Customer Base. That’s what I would call a Masters stroke by a relatively new player in the Market flooded with many big brothers (MNC’s) who are often advised by bigger advertising Gurus. I remember the day last year almost same time when Ola’s biggest rival “UBER” was much criticized for employing “surge pricing” during the hostage crisis in Sydney last year. It was an unfortunate event which “UBER” tried to monetize unlike “OLA” who capitalized the opportunity for “Brand Building”. Continuous rain for...

After relaunch in India, Nestle sells 3.3 crore packs of Maggi noodles in 10 days

21Nov By AnkitaNo Comments

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After relaunch in India, Nestle sells 3.3 crore packs of Maggi noodles in 10 days

Nestle India, one of the largest FMCG companies in India, has so far sold 3.3 crore packs of its instant noodles Maggi in 350 towns across the India since the re-launch of the product last week. The company is selling Maggi at 1.2 lakh outlets through 724 distributors. The company had re-launched Maggi noodles in the market on November 9, after fulfilling conditions set by Bombay High Court which lifted ban imposed by FSSAI and Maharashtra FDA. MAGGI Noodles is presently being manufactured at three locations, at Nanjangud (Karnataka), Moga (Punjab) and Bicholim (Goa). For the other two locations at Tahliwal and Pantnagar, the company is engaging with the relevant authorities to obtain directions to commence manufacture. On the financial implications of the ban on Maggi, th...

Housing.com to restructure business, will focus on buying and selling of apartments

19Nov By Press Trust of IndiaNo Comments

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Housing.com to restructure business, will focus on buying and selling of apartments

One of the biggest Online Realty portal in India, Housing.com will restructure its business to focus only on buying and selling of apartments, and also reduce its employee strength. SoftBank backed-Housing.com, which was founded in 2012, provides independently verified listings of homes. It has presence in 50 cities with about 2,500 staff members. "The company is restructuring to focus on the home-buying real estate segment and drive further efficiencies across the company", Housing.com said in a statement. "Furthermore, Housing.com will be reorganizing its teams to more efficiently execute this new focused strategy and, as a result, will be reducing its employee base", it added. The company however did not specify the number of employees it would reduce. "Housing....

Decoding – Snapdeal revenues have increased 5 times from last year

19Nov By AdityaNo Comments

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Decoding – Snapdeal revenues have increased 5 times from last year

It seems a comment from Kunal Bahl (CEO, Co-founder of Snapdeal) is true that Snapdeal will become profitable in three years. As per the latest data from a Blog, Snapdeal revenues have increased 5 times. The Blog also revealed that the loss per rupee of revenue earned has also decreased drastically comparison to last year. Loss per rupee chart: So Snapdeal revenues have been growing multifold every year. Every Valuation round is a multiple of the last one. But what about its losses? The negative point is that revenue for FY 2012-13 was INR 340 million which is a very small scale to be of any use for benchmarking. And the loss at even a scale of INR 1,680 million is twice the revenue.

Make in India: This Indian State Attracts Investments Of Over Rs 1.5 Lakh Cr

1Nov By Press Trust of IndiaNo Comments

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Make in India: This Indian State Attracts Investments Of Over Rs 1.5 Lakh Cr

In the run up to the Resurgent Rajasthan Partnership Summit, agreements worth over Rs 1.5 lakh crore have been signed with companies from solar, mining, textiles and petroleum sectors, as the state gears up to become a major investment destination. Resurgent Rajasthan Partnership Summit 2015 is slated to be held in Jaipur on November 19 and 20. "We have MoUs worth over Rs 1.5 lakh crore. A major chunk of the investments promised under the agreements are in solar energy sector, apart from petroleum and mines," Veenu Gupta, Principal Secretary, Industries, Government of Rajasthan said. "We have been able to attract major investments in the solar energy sector owing to our inherent climatic advantages," she added. Asked about comparisons with Madhya Pradesh and Gujarat, who have been...

This Indian state Introduces India’s First Civic Crowdfunding Platform

31Oct By AdityaNo Comments

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This Indian state Introduces India’s First Civic Crowdfunding Platform

Fund for Unity, India's first civic crowdfunding platform that facilitates public funding and participation in community development projects, was opened to public on October 31, 2015 at 7.30 PM IST, as a step towards the envisaged icon based development of the Narmada district in Gujarat. The platform was made available following a Google hangouts session with an international audience, comprising majorly of technology professionals. (more…)

Lobbying for net neutrality, working on open framework: Zuckerberg

28Oct By Press Trust of IndiaNo Comments

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Lobbying for net neutrality, working on open framework: Zuckerberg

Facebook CEO Mark Zuckerberg on Wednesday said his firm is working on an open framework and continues to 'lobby' for net neutrality even as its plan to provide free Internet access to people under Free Basics programme faces criticism. "We do a lot to support (net neutrality) in terms of regulations, we are working on building an open framework..." Zucerkerbg said, while speaking at Townhall at IIT- Delhi. "We lobby for it (net neutrality) across the world but at the same time, we continue to push for access." he added. Facebook's Internet.org platform, which was recently rebranded as Free Basics, has come under fire from Internet activists for violating the principle of net neutrality that is against any priority being accorded to an entity in Internet traffic flow on account of paym...

Assocham Report: India’s QSR market may reach Rs 25K crore in next 5 years

26Oct By AdityaNo Comments

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Assocham Report: India’s QSR market may reach Rs 25K crore in next 5 years

The quick service restaurants (QSR) sector in India is currently growing at a compounded annual growth rate (CAGR) of 25 percent and is likely to touch Rs 25,000 crore mark by 2020 from the current level of Rs 8,500, according to an analysis by apex industry body "Entry of various national and international players in the QSR space has significantly widened the chain market due to fast-expanding middle class, urbanization, youth spending, nuclear families and better logistics," according to the sector-specific analysis conducted by The Associated Chambers of Commerce and Industry of India (ASSOCHAM). "About 50 percent of India's population eats out at least once in every three months and eight times in every month in bustling metros as compared to the US (14 times), Bra...

In India, Use Pocketin For Selecting Restaurants And Request For a Particular Discounts

20Oct By AnkitaNo Comments

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In India, Use Pocketin For Selecting Restaurants And Request For a Particular Discounts

Why should we just settle for the discounts that the restaurants offer us? Why can’t we demand the discount we think we deserve for the business that we give the restaurants? With this question in mind, the idea of Pocketin was born. In the world of fixed discounts in restaurants, the founders of Pocketin wanted to create a more dynamic ecosystem, where the diners would have a much better deal if they would be visiting on weekday mornings compared to weekends or if they are spending a higher amount. Being big time foodies themselves, Kshitij and Anirudh, two engineering graduates started working on Pocketin, an app where a user can select his favorite restaurants and request for a particular discount from each one of them. The request then instantly shows up on the respective restaur...

Wal-Mart paid millions of dollars in bribes in India

19Oct By Press Trust of IndiaNo Comments

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Wal-Mart paid millions of dollars in bribes in India

Washington, Oct 19 (PTI) America's multinational retail corporation Wal-Mart is suspected to have paid bribes worth millions of dollars in India, according to a media report. In a major report, The Wall Street Journal said Wal-Mart's "suspected bribery" unearthed in India involves thousands of small payments to low-level local officials to help move goods through customs or obtain real-estate permits. "The vast majority of the suspicious payments were less than USD 200, and some were as low as USD 5, the people said, but when added together they totalled millions of dollars," the daily said. In 2013, Wal-Mart shelved plans to open retail stores in India by severing a joint venture with Bharti Enterprises Ltd and instead decided to become solely a wholesaler there, th...