Indian Mobile Advertising Firm InMobi Pay $950k Fine For Tracking Locations of Its US Consumers
In a report, Us based FTC ordered InMobi, SoftBank-backed Indian mobile advertising firm to pay $950,000 civil penalties for tracking locations of "hundreds of millions of consumers - including children - without their knowledge or consent" to serve their geo-targeted advertising.
InMobi is subject to a $4 million penalty but the agency suspended the fine to $950,000 "based on the company's financial condition". This settlement comes at a time when InMobi is struggling to raise funds.
In its 17 page report, FTC said, "InMobi created a database built on information collected from consumers who allowed the company access to their geolocation information, combining that data with the wireless networks they were near to document the physical location of wireless networks themselves. They w...