Friday, March 29

Tag: facebook news

Facebook Stop News Headline changes from Advertisers
News

Facebook Stop News Headline changes from Advertisers

Facebook is working to stop advertisers from changing headlines in links to news stories after concerns raised by a British political party's altering of one such link. The leading social network confirmed the internal effort in the face of concerns over a BBC headline altered in an ad to evidently change the tone of an article about British government spending on education. "We are working to put safeguards in place by the end of the year to ensure publishers have control over the way their headlines appear in advertisements," Facebook said in response to an AFP inquiry. The new policy came over complaints that advertisers might be able to deceptively modify the content in news stories shared on the huge social network. A recent Conservative Party Facebook ad "seems to have a...
Facebook Offering Millions for News Publishing
News

Facebook Offering Millions for News Publishing

Facebook is reportedly in talks with news publishers to offer "millions of dollars" for the rights to publish their material on its site. The move follows years of criticism over its growing monopolization of online advertising to the detriment of the struggling news industry. The Wall Street Journal reported Thursday that Facebook representatives had told news executives that they'd pay as much as USD 3 million a year to license stories, headlines, and other material. Facebook declined to comment but confirmed that the company is working on launching a "news tab" for its service this fall. Facebook CEO Mark Zuckerberg began talking about a news section on the service in April. A person familiar with the matter confirmed that Facebook has approached News Corp. about paying to li...