How Modi Government Used Twitter Over The Last 2 Years
The NDA government led by Narendra Modi (@narendramodi) came into power in May 2014, pioneering a new wave in digital governance. As the Prime Minister marks two years in office today, we look back at how his vision of “minimum government, maximum governance” has been implemented via Twitter - from the Prime Minister himself to his ministers and their ministries to connect with Indian citizens through our live communications platform.
In these two years, PM Modi’s following on Twitter has grown by 400% from 4 million to 20 million followers, a milestone he crossed last week making him the most-followed political leader in India and second in the world after Barack Obama (@barackobama). PM Modi’s most Retweeted Tweet remains his victory Tweet when he won the Lok Sabha election in 2014.
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