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Live Stream Market Could Touch $245 Billion By 2027

9Apr By PriyankaNo Comments

ANALYSIS

Live Stream Market Could Touch $245 Billion By 2027

PALM BEACH, Fla., 04/09/2021-- Live Streaming markets actually fared well recently due to the global pandemic and gained precedence in light of emerging social media platforms and affordable data consumption plans. Live streaming software allows users to present a live feed of events. It has been recently been used by social media influencers for gaining followers and debate on interesting topics. According to a recent report from Market Research Future (MRFR), the global live streaming market can expand to USD 247,275 million by 2027. The report included few very important points that we mentioned below, The market is deemed to expand owing to the emergence of various social media platforms providing voice to opinions and commentaries on various interests. This is attributed t...

24Nov By AdityaNo Comments

ACQUISITION

BuzzFeed acquires HuffPost

NEW YORK, Nov. 24, 2020-- BuzzFeed acquire online content platform HuffPost from Verizon Media. The addition of HuffPost which BuzzFeed will acquire brings BuzzFeed a universally known brand with significant scale, and an audience complementary to its own. “Verizon Media’s strategy has evolved over the past two years to focus on our core strengths- ads, commerce, content and subscriptions,” said Guru Gowrappan, CEO, Verizon Media. “We’ve created a powerhouse ecosystem, built on a trusted network, that delivers an end-to-end experience for consumers and advertisers. The partnership with BuzzFeed complements our roadmap while also accelerating our transformation and growth.” “We’re excited about our partnership with Verizon Media, and mutual benefits that will come from syndica...

Pakistan unblock TikTok after it vows to moderate content

19Oct By PriyankaNo Comments

News

Pakistan unblock TikTok after it vows to moderate content

ISLAMABAD, Oct 19, 2020: The Pakistan Telecommunication Authority decided to unblock the video-sharing app TikTok after receiving assurance from Tiktok management to remove the vulgar content. The spokesperson of PTA said the TikTok management has assured the authority that it will block all accounts repeatedly involved in spreading obscenity and immorality and moderate content in accordance with local laws. The authority has not announced whether the app will be unblocked immediately. The authority had said at the time of the ban that the decision was made after it received complaints ‘against immoral/indecent content’ on the app. The PTA said it had issued a final notice to the app and gave considerable time to respond and develop and an effective mechanism for ‘proactive modera...

4 Proven Tips to Consider for Your Content Marketing Strategy

24Feb By No Comments

BLOGS

4 Proven Tips to Consider for Your Content Marketing Strategy

Do you know that at least 70 percent of B2B marketers will create more content in 2017 compared to 2016? And now in 2020, 84 percent of B2B marketers will outsource their content creation. While more marketers than ever are embracing content marketing, a much smaller number of them are seeing tangible results research shows that just 17 percent of content marketers report their content marketing efforts as much more successful. Creating more content is usually always a good thing, but successful content marketers know that it takes more than just creating more content to get results from content marketing. Below are four tips guaranteed to make your content marketing much more effective: Publish A LOT MORE Content One of the factors you need to consider when working on your content strat...

NBCUniversal Invests $200 Million in BuzzFeed

22Nov By reutersNo Comments

FUNDING

NBCUniversal Invests $200 Million in BuzzFeed

Online media company BuzzFeed, best known for its list-based articles and quizzes, said Comcast Corp's NBCUniversal had invested an additional USD 200 million in the company. NBCUniversal last year invested roughly the same amount in BuzzFeed. NBCUniversal parent Comcast has pumped heavily into digital-native companies such as BuzzFeed and Vox Media, partly in an effort to better service existing advertisers. BuzzFeed, whose content generates 7 billion views each month, will collaborate with NBCUniversal on production and social distribution for NBCUniversal's Content Studio, the companies said on Monday. In August, BuzzFeed split itself into news and entertainment divisions amid media companies' struggle for balance between covering news and politics, and lighter fare like social...

Facebook Acquired Social Media Content Tracker CrowdTangle

13Nov By NitishNo Comments

ACQUISITION

Facebook Acquired Social Media Content Tracker CrowdTangle

Facebook on Friday announced it has bought startup CrowdTangle, which specializes in tracking hot content on social networks for media agencies and others. "Publishers around the world turn to CrowdTangle to surface stories that matter, measure their social performance and identify influencers," a Facebook spokesperson said in an email statement to AFP. "We are excited to work with content tracking team to deliver these, and more insights to more publishers." CrowdTangle confirmed the acquisition in a message at its website, but neither company disclosed financial terms of the deal. In its press release the company said that its technology helps identify stories picking up traction and influential sources as well as their performance on social networks. The startup claimed that...

23Oct By PriyankaNo Comments

FUNDING

Skills Alpha a Digital Learning Platform Raises $450K Angel Funding

Mumbai-based Skills Alpha is one of the newest start-ups in the entrepreneurial ecosystem which helps the corporate employees to learn and develop their skills has raised $450K in Angel funding round from Mr. Ganesh Natarajan. Ganesh Natarajan an IT veteran and former CEO of Zensar Technologies has a stake of 60-65% in the company. The company which was founded in 2016 and run by Jaideep Kewalramani CEO of Skills Alpha, offers a dashboard where employees can see where they stand in their career and what they need to do if they want to climb up the skills levels. Skills Alpha provides three-dimensional skills through bite-sized content and curated learning path. Jaideep Kewalramani ,CEO,Skills Alpha said, "The whole premise of Skills Alpha is how we start by infusing aspiration an...

Pakistan Blocks India Today Website For Insulting Army Chief

15Sep By Press Trust of IndiaNo Comments

News

Pakistan Blocks India Today Website For Insulting Army Chief

Pakistan has blocked India Today websites in the country for publishing a humiliating picture of its Army chief General Raheel Sharif. "The site you are trying to access contains content that is prohibited for viewership from within Pakistan. This website cannot be reached," reads the page of India Today websites. The Pakistan Telecommunication Authority (PTA), which is authorised to block offensive material on the internet, could not be reached for confirmation on account of Eid holidays. But it appears that PTA has been directed by the concerned authorities to block the India Today websites in Pakistan after the Lahore High Court (LHC) directed a petitioner to take up this matter with the federal government. Earlier this month, the court had disposed of the petition seeking a...

Dailyhunt Invested 15 Crores in OneIndia

18Jul By AnkitaNo Comments

FUNDING

Dailyhunt Invested 15 Crores in OneIndia

Dailyhunt, an app for news and e-book invested Rs 15 crore in the local news language portal OneIndia also known as Greynium Information Technologies, owned by Rajesh Jain and BG Mahesh. The funding from DailyHunt seen as a revenues sources for advertisement spend on digital with increasing smartphone users. Dailyhunt and Oneindia already have a content partnership. Rajesh Jain and BG Mahesh were the brains behind Prime Minister Narendra Modi's digital strategy during the 2014 elections and the investment will help Dailyhunt expand its partnership with OneIndia, which is owned by Greynium Information Technologies. Founded in January 2006, OneIndia websites includes Cricket, FilmiBeat and CareerIndia sections had 35 million unique visitors and 500-million page views a month. ...

Gawker Media Asks For $22 Million Bankruptcy Loan Approval

14Jun By AnkitaNo Comments

News

Gawker Media Asks For $22 Million Bankruptcy Loan Approval

Gawker Media LLC asked a U.S. bankruptcy court judge on Monday for permission to borrow up to $22 million from an affiliate of buyout firm Cerberus Capital Management LP to help it through its sale process, according to a court filing. The online publishing pioneer filed for bankruptcy last week after it failed to secure a postponement on paying $140 million to Hulk Hogan after it lost a lawsuit involving the publication of excerpts from a sex tape of the former pro wrestler. Media company Ziff Davis LLC has entered into an agreement to buy Gawker for $90 million, setting the floor for an opening bid in a court-supervised auction expected to take place at the end of July. The loan from Cerberus, which often invests in companies in financial distress, will help Gawker...

How Wittyfeed, a 100% Bootstraped Company Makes a 10,000 Sq ft Swanky Office

27May By NitishNo Comments

Story

How Wittyfeed, a 100% Bootstraped Company Makes a 10,000 Sq ft Swanky Office

With more than 400 million page views and 100 million unique readers every month we happen to be talking about world's second largest viral content company- WittyFeed. Wittyfeed has grown huge only a span of 1.5 years and all of this is huge because of a great team, acclaimed Vinay Singhal, Co-founder, CEO of Wittyfeed. Their numbers speak for themselves and so does this huge office they will be conquered on the 26th of May. Yes, in every startup journey there comes a point where they expand. But it usually is a result of a huge round of funding. But not in the case of Wittyfeed. They are 100% bootstrapped till date and this is giving a lot of its competitors sleepless nights. Their journey of 3 Co-founders from a hostel dormitory with one idea to change the world now has let them to...

When We Trended on Twitter By Spending Rs. 200!

13Apr By No Comments

BLOGS

When We Trended on Twitter By Spending Rs. 200!

I suffer from all sorts of mania — often conflicting, always annoying for others: Chai-o-mania: drinking chai to the point that my stomach cries of acidity. Fitbit-o-mania: completing my daily 8k steps even if that means that I have to run clumsily at 11:45 pm on my arguably fragile terrace. Passion-o-mania: keep talking about that one idea so passionately that everyone around me starts believing in it. List-o-mania: writing everything in the form of lists. And the list goes on! Some maniacs are short-lived, some last for a few months and some have been there since forever. One such mania is my obsession with lists and striking off an item from the list is my equivalent to the big O. So, it is only right if I say that the bucket list of our one-year-...