Sunday, December 22

Tag: car maker

Auto Major Peugeot Acquired The Iconic Brand “Ambassador” For Rs 80 Crore
ACQUISITION

Auto Major Peugeot Acquired The Iconic Brand “Ambassador” For Rs 80 Crore

The iconic brand Ambassador, which used to be a symbol of the high and mighty in power corridors, has changed hands, with Hindustan Motors selling it to European auto major Peugeot for Rs 80 crore. The C K Birla group firm has inked an agreement with Peugeot SA to this effect. As things stand, the manufacturing of Ambassador car has been discontinued. "Hindustan Motors has executed an agreement with Peugeot SA for the sale of the Ambassador brand, including the trademarks, for a consideration of Rs 80 crore," Hindustan Motors today said in a regulatory filing. Last month, the PSA Group had inked a partnership with the CK Birla group to re-enter the Indian market and earmarked an initial investment of 100 million euros (around Rs 700 crore) to set up vehicle and powertrain manufacturing...
Tesla Buys German Automation Firm Grohmann to Drive Up Production
ACQUISITION

Tesla Buys German Automation Firm Grohmann to Drive Up Production

US electric car maker Tesla today said it would buy German engineering firm Grohmann to help ramp up production at its heavily-automated factories. "Several critical elements of Tesla's automated manufacturing systems will be designed and produced" in Pruem in western Germany, the California-based firm said in a statement. Tesla, founded by tech billionaire Elon Musk, aims to produce 500,000 cars per year by 2018 after taking some 370,000 pre-orders for its mass-market Model 3, which will sell for around USD 35,000 (just under 32,000 euros). This year, the firm hopes to build between 80,000 and 90,000 units of its luxury Model S and Model X vehicles, 50,000 of them in the second half. "The key to making electric cars affordable are economies of scale and automation in order to h...