Bank of Baroda Ties Up with Truecaller to Facilitate UPI Payments
The popular Indian bank called Bank of Baroda has partnered with True Software Scandinavia, which is the parent company of the caller-ID app Truecaller. This move has been taken to enable digital payments using BHIM Baroda Pay UPI Service.
Following the deal, those who register for payments under the UPI platform through the Truecaller app will get a @barodapay handle. This will be the address for receiving or sending money from their bank accounts.
“We are getting in people who have been outside of the e- payments system in a frictionless way as many phone users already have Truecaller app installed,” BoB head fintech and new business initiatives Akhil Handa said.
With this, Truecaller has launched its account-to-account payment service before Whatsapp. Truecaller’s service is fully ...