Amazon Steps Forward, Plans To Launch Its Own Beauty Products
Amazon India is ready to launch its beauty and personal care products, thus giving a cut-throat competition to other major Online beauty stores such as Nykaa, Purplle, Slassy, Jabong, Myntra etc. Previously Flipkart-owned Myntra has also announced to launch its own brand of Beauty and cosmetics products. Leaving no stones unturned, the top two businesses have acquired a much larger share of clients in the market.
A person close to the development said "Amazon India is talking to contract manufacturers and will be launching private labels (in-house brands) in a few categories within skin care and makeup".
Amazon India and Flipkart have been interested in the women oriented market as the cosmetics and beauty care line has taken a plunge of growth in the last few years. With other online co...