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Patanjali Considering bidding for IPL Title Sponsorship

10Aug By Press Trust of IndiaNo Comments

INDIA

Patanjali Considering bidding for IPL Title Sponsorship

New Delhi, Aug 10, 2020: Baba Ramdev's Patanjali Ayurved is considering to bid for the title sponsorship of the upcoming Indian Premier League (IPL), according to a company official. The slot of the title sponsorship of IPL was vacated after the Chinese handset maker Vivo decided to exit from it. The move would help the Haridwar-based firm access a global marketing platform, as Patanjali is focusing on exports for its Ayurveda-based FMCG products. Confirming the development, Patanjali spokesperson S K Tijarawala said, "We are considering this for Vocal For Local and making one Indian brand as global, this is the right platform. We are considering into that perspective," he said. However, Tijarawala also added that the company is yet to take a final call on the issue. "We hav...

25Jul By PriyankaNo Comments

BUSINESS

Byju’s may become Indian Cricket Team jersey Sponsor

The Indian cricketers will soon be wearing a new brand name on their official jerseys with Chinese mobile manufacturer Oppo handing over the sponsorship rights to Byju's, a Bengaluru-based educational technology and online tutorial firm. The deal between the BCCI and Oppo, which was inked in 2017 for a five-year period, was reportedly worth Rs 1079 crore. Virat Kohli and his men will be wearing the jersey with the new brand name from the upcoming home season, beginning with the assignments against South Africa from September 15. A Source said that the transfer is a "tripartite agreement" between Oppo, Byju's and the BCCI and will be signed on Thursday. "The Oppo and Byju's are negotiating among themselves on the possible handover of shirt sponsorship deal. The CoA has been inti...

Paytm Now Official Umpire Partner of IPL

13Mar By NitishNo Comments

News

Paytm Now Official Umpire Partner of IPL

India's leading payment app company Paytm now the Official Umpire Partner for VIVO IPL for the next 5 Years. Before this collaboration Paytm also signed up as a Title Sponsor of India Cricket till 2019. The Board of Control for Cricket in India (BCCI) today announced its association with Paytm as the Official Umpire Partner of the VIVO Indian Premier League for the next five years. Speaking on the development, Mr. Rajeev Shukla, Chairman of the IPL, said, “Paytm are presently the Title Sponsors of India Cricket and the relationship has now been extended to the IPL. Both Paytm and BCCI share a strong bond and we will continue to provide great value to Paytm.” Mr. Vijay Shekhar Sharma, Founder and CEO of Paytm, said, “We are delighted to be the IPL Umpire Partner for the next five y...

Star India To Pay Rs 82 Cr To Maharashtra Govt For BCCI Deal

18Sep By Press Trust of IndiaNo Comments

BUSINESS, INDIA

Star India To Pay Rs 82 Cr To Maharashtra Govt For BCCI Deal

The Maharashtra government netted nearly Rs 82 crore as stamp duty from the five-year media rights deal between the BCCI and broadcast major Star India, a Department of Stamps and Registration official has claimed. (more…)

Star India Bids Rs. 16347.50 Cr For IPL Media Rights For The Next Five Years

4Sep By AnkitaNo Comments

News

Star India Bids Rs. 16347.50 Cr For IPL Media Rights For The Next Five Years

Star India bagged the IPL media rights for TV and digital broadcast for the highest amount of Rs 16,347.50 crore with a single consolidated bid worldwide. The term will hold for the next five years of IPL that is from 2018 to 2022. (more…)

9Mar By AnkitaNo Comments

News

Oppo Becomes New Sponsor of Indian Cricket, Replaces Star India

Mobile manufacturing company OPPO today became the new sponsor of the Indian cricket team, replacing broadcasting giants Star India. The deal was about 1079 crore for 5 years. Oppo will pay Rs 4.61 crore per bilateral match and Rs 1.56 crore for an ICC event match, while STAR India paid Rs 1.92 crore per bilateral match and Rs 61 lakh for an ICC match. "The Board of Control for Cricket in India (BCCI) is pleased to announce OPPO Mobiles India Private Limited as the new team sponsor for the Indian Cricket Team," the BCCI said in a statement. "The mobile manufacturing giant OPPO's association with BCCI will start from April 2017 for a period of five years," it added. Star India had made it clear that it would not seek a renewal of its sponsorship deal, which was to end next month...