Starting Up at 19 to Helping Companies Improve Customer Experience, The Story of Zeenath
Zeenath Kuraisha was 19 when she started with a home-based administrative support model for professional in the FSI industry. Zeena is one of the pioneers in the Call Centre industry in Singapore. After acquiring skills in the call center industry in 1996, she set up her first professional consulting company to help organizations improve and implement CRM, Sales and Tele Marketing processes into their existing operations via Call Centre structures. She started Asia Pacific Sales and Marketing Academy (APAC SMA) in Singapore after close to 20 years of Industry experience in the areas of Customer Experience, Inside Sales and Customer Focused GTM practice with various global MNCs.
“I always loved the freedom, the ability to display and work interesting ideas my way which a normal role strapp...