Indias Leading Ecommerce Company Saves Rs 3 Crore Per Month Using Anti-Fraud Policy
E-commerce firm Snapdeal today said various anti-fraud measures taken by it have resulted in savings of Rs 3 crore per month for the online platform.
"From checks on bogus or fake sellers to identifying fake user accounts, to deploying sophisticated algorithms that identify any suspicious trends, Snapdeal has consistently been working on enhancing security and transparency across the entire ecosystem.
"The initiatives have resulted in the company saving close to Rs 3 crore per month," Snapdeal said in a statement today.
Snapdeal said that range of initiatives launched at curbing fraudulent online transactions using analytics are accruing massive cost savings for the company.
"For instance, based on purchase patterns and past behaviours, the system can identify whether a seller ...