Alibaba Group Holding

Grocery Startup Big Basket has been dragged to court over trademark violations claimed by Mumbai-based tea maker Girnar Food and Beverages Pvt Ltd. Girnar food has approached the court against two registered operating agencies - SuperMarket Grocery Supplies Pvt. Ltd, the B2B business entity that sources products and sells it to Innovative Retail, which runs the online grocery portal. The Teamaker has alleged that Big basket has infringed its ‘Royal’ trademark for selling various products including tea. According to sources , BigBasket is selling several products under the Royal brand, which includes grains, spices, honey and sugar. But Girnar has raised an objection to the e-commerce start-up selling tea under the Royal brand. Reportedly, Girnar had approached the court on 7 March ...

While almost every companies try to move their offline business online, BigBasket is trying the opposite approach. One month after $300 million funding round by Chinese multinational Alibaba, BigBasket is looking to cash in on the offline market by implementing kiosks that will stock fruits, vegetables and other daily grocery items. The offline kiosks will be mostly set up around residential areas and office centers. BigBasket is looking to further implement themselves in the lives of their customers by putting forward a subscription programme for daily requirements such as milk and bread. This system will also increase the purchasing frequency of the users. They have already started a trial for this new service on a separate app called BB instant. Hari Menon, founder and CEO of BigB...

Tag: Alibaba Group Holding

Girnar Food Drags Big Basket to Court Over Trademark Violation

BigBasket Goes Offline, Will Open its Retail Stores