November 18th, 2017oogle India has crossed $1.11 billion dollar sales mark (turnover of Rs 7,208.9 crore) in the year March, 2017. These figures shows a jump of over 22.1% from the previous year's Rs 5,904 crore.
Sales has witnessed an expansion of 44% this fiscal as per the report by TOI.
Although the local business of Google India grew at...
October 10th, 2016Diversified group ITC will sell its entire stake in US-based wholly owned subsidiary 'King Maker Marketing' for USD 24 million (about Rs 160 crore).
King Maker Marketing, registered in the state of New Jersey, USA, is engaged in the distribution of ITC manufactured cigarette products in the US market.
The Corporate Management...
September 1st, 2016India's pioneering online automobile transactional marketplace Droom is geared to launch a mega promotional campaign with a budget of Rs. 100 crore.
The new campaign is being launched for television, YouTube, print, digital and social media and will also be seen outdoors on billboards and external installations. The entire campaign is...
August 25th, 2016
Company: Bidsopt
About: Bidsopt is a Mobile Demand Side Platform (DSP) connecting mobile advertisers and users in real time.
Started: October, 2014
Co-founders: Jomith George, Kevin Eugene, Manimaran Babu, Venkatesh Rajagopal
Article is For: Company, Startups and Mobile advertisers
Recently, we came across a news...
March 30th, 2016Media and entertainment major Viacom18 Tuesday launched its advertising-led video-on-demand platform Voot.
Voot, a 50:50 joint venture between Viacom Group and the Mukesh Ambani-led Reliance Industries, will have a large repository of original content and roll out shows in both long and short formats across genres like comedy and...
February 5th, 2016As per the report, Snapdeal one of India's biggest e-commerce company has decided not to renew Bollywood star Aamir Khan's contract as brand ambassador of the ecommerce company. The one-year endorsement deal ends later this month.
Snapdeal may not replace Khan with another celebrity as it looks to rationalise ad expenditure and focus...
November 5th, 2015It wasn’t that many years ago that Facebook had its aha moment — when it realized that mobile was the way forward for advertising.
Flash forward to today, and mobile advertising makes up 78 percent of the social network’s total advertising revenue. Advertising makes up almost all of Facebook’s income.
The mobile...