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This Bootstrapped Ad Tech Platform is Next To Go Big

25Aug By NitishNo Comments

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This Bootstrapped Ad Tech Platform is Next To Go Big

Company: Bidsopt About: Bidsopt is a Mobile Demand Side Platform (DSP) connecting mobile advertisers and users in real time. Started: October, 2014 Co-founders: Jomith George, Kevin Eugene, Manimaran Babu, Venkatesh Rajagopal Article is For: Company, Startups and Mobile advertisers Recently, we came across a news about two Indian brothers sold their ad tech business in $900 million. So like these two brothers we met 4 co-founders operating next big thing in ad-tech business. We are a global ad tech company with most of our clients from different parts of the world. Currently we run campaigns from more than 100+ Advertisers and constantly innovating our platform to meet advertiser demand , said Jomith George one of the co- founders of Bidsopt. Headquartered in Sin...

Divyank Turakhia’s Media.net Got Acquired By Beijing Based Miteno For $900 Million

Media.net, a key player in the ad-tech space got acquired by Beijing-based Miteno in an all-cash transaction valued at approximately $900M USD. Mitneo is led by Mr. Zhiyong Zhang, the chairman of Beijing Miteno Communication Technology Co. Ltd., a technology, media and telecom (TMT) business listed on the GEM Board of the Shenzhen Stock Exchange. This completes the first step toward Media.net being acquired by, and integrated into, Beijing-based Miteno. Media.net is a large, growing and profitable business with 2015 IFRS revenue of $232M. It currently manages more than $450M of annual advertising revenue via its platform, more than 50 percent of which is generated from mobile users. Ninety percent of Media.net’s total revenue comes from the U.S. With seven offices world...

AdPushup Raises Series A Funding; Enters into Partnership With Japan’s Largest Supply

US-based ad tech startup AdPushup, creator of a patent-pending ad layout optimization platform, has secured an undisclosed amount of financing as part of its Series A round led by Geniee Inc , whose major shareholder is SoftBank Group Corp; other investors include Purvi Capital, and existing investors have also participated in the round. The companies have also formed a strategic partnership aimed at extending services to Japan and Southeast Asia and collaborating mutually on proprietary ad optimization technologies. Geniee currently serves over 60 billion impressions every month in this region, which are to be further optimized using the machine-learning driven ad layout optimization platform developed by AdPushup. Both companies aim to bring together their strengths in terms of pro...