The journeys of all start-ups have several common strains and are yet unique in so many ways. Let’s focus on Boomerang Business Developer Services; aka “BDeveloper”, a startup that was formed in 2010 and did the ‘hatke’ thing of moving to a tier II city – from Noida to Lucknow.
BDeveloper prides itself in being an extremely cost effective outsourcing option and provides an array of services that can help you in not only starting off but growing and spreading!
Pixr8 spoke to Somil Bhatnagar, the founder of BDeveloper.
Here is their story,
The Beginning!
Somil is a first generation entrepreneur with a defence background. After graduating in 2005 (he is a BSc in IT), he tried working with a couple of IT firms including a stint as a Senior Tech Support in Dell, but soon realized that he was cut out for doing something on his own. He was fortunate to find an investor and mentor who already had knowledge of setting up an IT firm to include details of registration, initial work etc. And BDeveloper was born in Oct 2010. His family is in Pune and he started out in Noida with funding from family and friends. Initially, it was just one room with two computers. As the money came in, he gradually expanded by adding one more employee and one more computer at a time.
He soon realised that a startup in Noida was an expensive proposition with high overhead, infrastructure cost and higher salary expectations of employees. Hence he took the bold decision to move to Lucknow. This is an advice he offers to all new start-ups as well. A tier II city offers good infrastructure with lower costs, well-trained and responsive staff and keeps your overheads low in your setting up days.
The Company
BDeveloper is an IT consulting firm. Their bulk clientele is from US, UK and Australia though they have Indian clients as well. They specialise in providing virtual assistance across a wide spectrum of services. Their key clients are, however, e-commerce firms.
BDeveloper understands that every company has different needs and they believe in offering customized services to their clients who can then benefit from their knowledge and expertise.
When BDeveloper was initially registered, they were providing customer service and research. Now they have branched out and their bouquet of services is exhaustive : Customer service, ecommerce support, real estate solutions, appointment fixing, research calling, email handling, content writing, email marketing, tele marketing, sales follow up, SEO and SMM and what have you !
Somil believes that being from a defence background and having travelled all over the country made him adaptable and has helped him in his venture. BDeveloper have prospered in Lucknow. Though in the future, with better fund availability, they plan to, move to a bigger city such as Hyderabad or Bangalore to cater for high-end projects that would require specialised staff. However, he does believe that a Tier II city helps you in setting up your firm in an easier manner.
The Team
On its fifth anniversary, BDeveloper has come a long way from their small beginning – they now have a staff of 90. All of them are highly experienced and most are specialists in their fields. The team is adept in handling multiple projects and are extremely energetic and punctual. Somil, in fact, credits the energy of the team as being the primary reason for the growth of BDeveloper.
The Plan
Somil believes that in a startup, for stable growth, one must be aware of the market situation and not worry about the money initially. Quick return of investment is not what you must be looking for and you have to be patient. All the money you earn has to be ploughed back into your firm. He believes in a quote from Jim Rohn – “You are the average of the five people you spend the most time with.” Hence, he states, it is very important to be surrounded by the right guys.
His message for start-ups is simple – ‘If you believe in it, just go ahead and do it.’
The USP
The USP of BDeveloper is its energy and passion in developing custom made solutions for your problem and punctuality in timely delivery. BDeveloper believes that by providing end to end support and one stop customised solutions with great turnaround time sets them apart from competition. They are the cost effective ‘Go to’ guys, to open an eCommerce store at affordable rates.
The Future
Apart from plans to relocate to a larger city and expansion, BDeveloper has plans to collaborate with firms similar to them in different cities. A product launch to help entrepreneurs looking to open e-commerce stores is also in the offing.
So, if you have a clear idea of what you want to sell, BDeveloper will get your project off the ground by providing end to end solutions from website development to customer service to promotions etc.
And Pixr8 will cover it for you!
About Author:
Lively, talented, strong willed Arian, Arushi loves to experiment and innovate. A budding marketer – HR enthusiast – DIY artist – music lover – having more layers to her personality than hyphenated definitions can accommodate. Currently, she’s wrapping up her grad at DU and looking at the future with wonder and expectation. A keen explorer who has traveled extensively in India and aims to soak up the rest of the world soon!