The former Indian captain Sourav Ganguly is well known for his television show Dadagiri and now become the face of an upcoming Bengali business reality show Egiye Bangla – apni jokhon entrepreneur. The request came from none other than Chief minister of Bengal Ms. Mamata Banerjee. The show is being sponsored by Bengal government, as Mamata Banerjee wants to promote – Shilpo Karun, Bangla Gorun and for that small entrepreneurs are now being focused to create jobs.
“Our very own Sourav Ganguly has come forward to be the face of the show. The show will target young entrepreneurs, with unique business ideas and help them to achieve their dreams. “Like his passion on and off the field, Sourav will ignite young minds to be successful entrepreneurs of tomorrow,” Banerjee said.
The chief minister enunciated the objective of the show, saying, “Bengal is launching an exclusive business reality show ‘Egiya Bangla’. The show will target young entrepreneurs with unique business ideas and help them to achieve their dreams. Our very own Sourav Ganguly has come forward to be the face of the show.” The show will focus on young entrepreneurs, who have plenty of business ideas, but need helping hands to realise their dreams. The theme of the show is “Shilpa Korun, Bangla Gorun” (Do industry, build Bengal).