Zappfresh, the company ran by DSM Fresh Foods Pvt. Ltd which specializes in providing high-quality fresh meat announced on Thursday that it appointed Vinod Sawhny as senior advisor to the company.
Sawnhy possesses over ten years of experience in the retail industry, and previously held the post of CEO at Reliance Communications Ltd. In addition, he had several leadership positions in Joint ventures of Global multinationals and large Indian companies such as Bharti Airtel’s Mobile businesses and Bharti’s retail business with Walmart.
“I have a deep sense of belief in what the team at Zappfresh is trying to do in a way of changing how consumers look at meat products. In an era of questionable sourcing, anti-biotic ridden meat products consumed over time is proving to be a real health hazard,” said Sawhny.
Vinod also has over three decades of experience in in establishing profitable strategies for companies in the telecom, retail and consumer sectors throughout India. He also held positions in marketing, sales, strategy, business development, and operations with Godrej-Ge and Spice Telecom.
“Zappfresh has a very strong foundation here which I am confident will go a long way in offering farm to fork, fresh and hygienic meat products. The company is at a very critical growth stage with the recent funding received from Burman and SIDBI Venture Capital. I hope my experience in retail business growth and development will help scale up the brand keeping pace with its immense potential,” Sawhny added.
Zappfresh is confident at the moment thanks to a Rs 20 crore funding from Vice Chairman Dabur India, Amit Burman and SIDBI Venture Capital last month.
“Having Vinod Sawhny come on board with Zappfresh at this critical juncture of our growth story is extremely valuable for us. This is the time we need to take our proof of concept, which has been established and supported by investment into a rapid growth mode. With his immense experience we hope to consolidate, course correct and set a strong foundation for the brand as a complete retail entity,” said Shruti Gochhwal, co-founder Zappfresh.
Vinod Sawhny has the reputation of being a born-leader with a proven record of turning around businesses positively, encouraging strategic development and growing a company irrespective of the sector the company operates in be it nationally or internationally.
He is also prominent in taking early stage businesses to the next level.