India’s largest mobile payment and commerce platform Paytm has announced the appointment of Deepak Abbot as its Senior Vice President – Growth Marketing.
Previously, Deepak was working with Times Internet as the head of mobile growth. With over 17 years of work experience in growth hacking, mobile marketing and data analytics, Deepak has also worked as the Chief Product Officer at Reliance Entertainment Digital, General Product Manager at Zapak, UX Consultant at Satyam Computers and Product executive at CyberMedia.
“I am very happy to see Deepak back in Paytm. We are in the next phase of our growth, and his skills and expertise will be instrumental to our efforts of reaching half a billion users by 2020,” said Founder and CEO of Paytm, Vijay Shekhar Sharma.
“It feels great to be a part of Paytm again. This is one of the most exciting phases in the organization’s growth curve,” said Deepak about his appointment. “Paytm has aggressive plans to expand its business and I am looking forward to contributing towards the same with my growth marketing efforts,” added Sharma.
Paytm has been strengthening its product and tech teams by hiring top talent in leadership positions such as former Reserve Bank of India executive Shinjini Kumar as the chief executive of its payment bank and former Citigroup executive Madhur Deora as the Chief Financial Officer.