Friday, April 19

Netflix India Content Executive Swati Shetty Quits

Netflix’s director for international originals and acquisitions Swati Shetty has reportedly resigned from her position. She had been one of Netflix’s earliest hires in India and had joined the company in August 2016.

She was based in Los Angeles and during her tenure, Netflix expanded its slate of original films including titles like Love Per Square Foot, LustStories and more recently Rajma Chawal.

It was last month that the video streaming platform announced a slate of eight new original films, including a film on the Indian startup ecosystem called Upstarts and three films produced by Bollywood actors. These were as follows:

  1. Firebrand (a Marathi film produced by Bollywood actor Priyanka Chopra)
  2. Bulbul (a Hindi period film produced by actor Anushka Sharma and KarneshSharma’s Clean Slate Films)
  3. 15th August (a Marathi film produced by actor Madhuri Dixit)

Along with this, the company has also commissioned around 12 original series in India, of which two of them, Sacred Games and Ghoul, have been released so far and the third one, Selection Day, is set to debut later this month.

It opened its India office in Mumbai last year and is reportedly planning to double its employee headcount in the country in the next six months. Also, last year, Netflix hired formerFreeform executive Simran Sethi as Creative Executive for India and a part of the company’s International Originals Production Group. It had also appointedSrishti Behl Arya as director for international originals in April this year.