India’s home grown messaging platform, Hike Messenger, has launched video calling feature on its app.
Video calling, the beta of which was rolled out in September this year to a select set of less than a hundred thousand, will now begin to roll out to the entire userbase starting with Android users this week.
Live Caller Preview is another interesting aspect of video calling on Hike. This allows the user to see a live video preview of the caller before answering the call. Hike video calling is available immediately on Android. If users updated their Hike Messenger in September this year, video calling would have automatically been enabled for them and will now be accessible. The iOS version will be launch soon.
On this occasion, Kavin Bharti Mittal, Founder and CEO, Hike Messenger said, “This was an obvious one and we’re excited to bring it to the market so quickly. We’ve been in beta for a few months and the results have been really positive. We’re now excited to roll this out across our entire userbase. We see India as primarily a sight and sound market and we believe video calling will have a large impact on how people communicate inside of Hike,”.