Kishore Biyani-led Future Group has launched FuturePay, which is a digital loyalty wallet that helps consumers shop without card or cash across formats such as Big Bazaar, Ezone and Home Town.
The app is directly linked with all existing loyalty programs and cards bringing all kinds of transactions under one roof. “We are providing a friendly account management to our customers through FuturePay. We are ensuring that the customer has the confidence to shop with us and not go anywhere else,” said Kishore Biyani, Group CEO, Future Group.
The app’s Price Match feature will compare the price items on the customers bill with that of competitors -both online as well as offline -and credit the difference to the FuturePay wallet in case it finds a lower price for the product.
Future Group is also planning to partner cab services such as Ola and Uber and pay customers in the form of cash backs for visiting their stores.
Biyani’s mobile wallet in partnership with Oxigen Services will compete with companies including, Paytm, Freecharge and PayU among others.