Sunday, December 22

Ixigo Launched Reverse Bidding Model for Outstation Cabs

Cab and taxi booking service provider Ixigo cabs recently introduced outstation cab bookings by building a marketplace of inter-city cab aggregators and vendors with a unique reverse bidding model.

Inter-city commuters will no longer have to deal with calling up multiple intercity cab vendors as over 250 of them will compete internally, getting you the lowest possible fare in under 120 seconds. Outstation and inter-city cab bookings with the reverse bidding model are now available on ixigo’s website and app for more than ten cities in North India including Delhi (NCR), Jaipur, Agra, Chandigarh, Rishikesh, Dehradun, Jammu, Shimla, Manali, Meerut and Alwar.

Commenting on the launch, Venus Dhuria, Business Head, Cabs, ixigo.com, said: “Our primary objective has always been to simplify a traveller’s life, and in this case we are doing so by getting them the best outstation cab deal in just a few minutes. In addition, we are also giving travellers the option to book a one-way cab, helping them save up to 50 percent on the total cost. Within just a few weeks of the launch, we’re responding to over 2000 cab queries a day with an average ticket size of Rs. 6000. We foresee this category to become bigger than intra-city cabs over time!”

ixigo cabs are unique since it not only aggregates cab vendors from over 300 cities in India but also has tie-ups for its meta-search with prominent inter-city taxi aggregators such as AHA Taxis, GetMeCab and OneWay.Cab.

The company has conducted background verifications and mystery-shopped all its listed taxi vendors and aggregators over a period of three months prior to the launch of inter-city services to ensure the safety of travellers and to maintain a high-quality standard.

Speaking on the collaboration with ixigo cabs, Amit Grover, CEO, AHA taxis said: “We are proud of our association with ixigo, the leader in the travel search category. Having a very large pool of intent data for inter-city travellers makes ixigo cabs the right distribution partner for AHA Taxis. Inter-city cabs is a USD 9 Billion market opportunity and we look forward to growing the market together.”

Launched in 2007 in Gurugram by Aloke Bajpai and Rajnish Kumar, ixigo is India’s leading travel search marketplace, connecting over 80 million travellers with content and deals from over 25,000 online and offline travel and hospitality businesses. ixigo aggregates and compares real-time travel information, prices and availability for flights, trains, buses, cabs, hotels, packages and destinations.