Nestle India, one of the largest FMCG companies in India, has so far sold 3.3 crore packs of its instant noodles Maggi in 350 towns across the India since the re-launch of the product last week. The company is selling Maggi at 1.2 lakh outlets through 724 distributors. The company had re-launched Maggi noodles in the market on November 9, after fulfilling conditions set by Bombay High Court which lifted ban imposed by FSSAI and Maharashtra FDA.
MAGGI Noodles is presently being manufactured at three locations, at Nanjangud (Karnataka), Moga (Punjab) and Bicholim (Goa). For the other two locations at Tahliwal and Pantnagar, the company is engaging with the relevant authorities to obtain directions to commence manufacture. On the financial implications of the ban on Maggi, the company had to bear an exceptional cost of Rs 476.2 crore, which included cost of destroying 34,663 tons of the noodles.
Nestle is the world’s leading Nutrition, Health and Wellness company. The Company was founded in 1866 by Henri Nestle in Vevey, Switzerland, where the company’s headquarters are still located today. The company employs around 280,000 people and has factories or operations in almost every country in the world.