Love “American Idol”, “The voice”? Then you got to love “Chosen”, startup from the house of Silicon Valley, which is converting singing competitions into mobile games. The Chosen app turns karaoke and lip-syncing videos into a competitive game — one that will offer both performers and judges, prizes for rising to the top of the leader boards.
“About 1 billion people watch performers on television around the world,” said David Hyman, founder of Chosen. “Our vision was to reimagine that genre as a mobile game.” he added. David Hyman is a former CEO of Beats Music (now part of Apple) and had sold his streaming-music service MOG to Beats in 2012.
The game can be played in two ways:
- As a Performer: One can upload existing videos or create new ones through the app (in either karaoke or lip-syncing mode)
- As a Judge: who compete based on how well they pick winning singers by watching 15-second clips of the videos and their critique the performances. Both performers and judges earn points on ratings of other users.