Sunday, March 3

AskmeBazaar launches ‘NDD service’ for Hyderabad

Pushing on its hyperlocal offering, has launched its Next Day Delivery (NDD) service in Hyderabad. Bringing deals from the offline players on the city-specific page of AskmeBazaar, the portal has tied up with 70 merchants in the city across 13 categories for delivery within 24 hours. It will extend its services to Guntur, Vijaywada and Vizag to cover Telangana and Andhra Pradesh in next phase of expansion.

With a presence across 22 cities and a seller base of 1400 merchants, it is a part of the e-commerce portal’s expansion in the hyperlocal delivery space. “Currently you see hyperlocal delivery only in the grocery and food segments. We have launched our hyperlocal delivery in this segment in Delhi-NCR recently and will also scale it up over the next two quarters. As for the NDD service, we plan on expanding our services to 50 cities in the next two months,” said Marichi Mathur, Head of NDD at AskmeBazaar.

The NDD service has a minimum order value of Rs 1000 and only branded goods will be traded over the platform, added Mathur. “Since we fulfil the order including the logistics, we charge a transaction fulfilment amount from the local merchants, instead of a listing fee,” he added.

Launched in 2013, Askmebazaar is the e-commerce platform of Getit Infomedia, which runs a listing and classifieds service with 1.3 crore small and medium enterprise (SME) partners. Malaysian media conglomerate AstraBSE -1.82 % had acquired majority stake in the company with an investment of Rs 100 crore in 2010.