Online parenting company BabyChakra has reportedly secured an undisclosed amount of funds in a funding round. The round was led by investors including Mark Mobius & Rajesh Sehgal backed Equanimity Ventures Fund, Facebook’s director Anand Chandrasekaran and OYO’s Chief Strategy Officer Maninder Gulati.
The funds so raised will be utilized in strengthening the company’s region and vernacular segment. Other existing investors that participated in the round include Arihant Patni, Artha Ventures and Bharat Rawla. BabyChakra had earlier secured series-A funding from RoundGlass Partners and seed funding from Mumbai Angels, Patni Family Office, and Singapore Angel Network.
“The fresh capital will be used to further strengthen BabyChakra’s regional and language-specific content and communities as well as deepen personalization in the product platform,” said Naiyya Saggi, founder & CEO, BabyChakra.
She also stated that this third round of funding will also help facilitate broader integrations in the maternity & childcare eco-system. Most of the BabyChakra users that comprise more than 70% of users are families from Tier 2 and Tier 3 cities in India.